With busy journalists receiving over 100+ emails a day asking for their time, how do you make your pitch stand out? By building a relationship first.
With an ROI of $40 for every $1 spent, emails should form a part of every business’s local search marketing strategy – particularly during the holidays.
SEO-friendly emails are your key to overall better ranking in the Google search results. Here are eight easy ways to get the most out of your emails.
Your customers want to hear from you and newsletters are excellent way to do this. Here are six types of emails to capitalize on your email list.
Critics say that email marketing is dead, but businesses are making billions of dollars via this channel. We'll bust those popular email myths with data!
Email marketing can help Amazon sellers take their business to the next level, yet collecting emails on this platform violates Amazon’s Terms of Service. Here's how to collect emails without breaking Amazon's ToS.
Email marketing is a great strategy, but GDPR compliance has forced some data collection and storage changes. Here's how to avoid penalties.
New visitors to your website don't just hand over their info. But a great lead magnet can get them to sign up for your email list. Here's how.
Increase e-commerce upsells with e-mail marketing by showing love to your existing customers who have already purchased from you.
Artificial Intelligence is changing e-mail marketing for the better with 1:1 personalization. Here's how marketers can use AI to improve their campaigns.
Here are some key questions to ask about your prospects as well as some tips on how the email data in your marketing automation tool can provide the answer.
Cold email outreach is a great outbound marketing technique, but only when done right. Here's a technical guide for sending out cold emails the right way.