Critics say that email marketing is dead, but businesses are making billions of dollars via this channel. We'll bust those popular email myths with data!
Email marketing can help Amazon sellers take their business to the next level, yet collecting emails on this platform violates Amazon’s Terms of Service. Here's how to collect emails without breaking Amazon's ToS.
Email marketing is a great strategy, but new GDPR compliance (as of May 25, 2018) will force some data collection and storage changes. Here's how to keep your business safe from GDPR penalties while optimizing your business operations and enhancing your customer experience at the same time.
New visitors come to your website, find just what they're looking for, click on BUY, and you’re done. It's nice to dream, but it's not that easy. So how do you make website visitors sign up for your email list? With the help of a great lead magnet.
Increase e-commerce upsells with e-mail marketing by showing love to your existing customers who have already purchased from you.
Artificial Intelligence is changing e-mail marketing for the better with 1:1 personalization. Here's how marketers can use AI to improve their campaigns.
Here are some key questions to ask about your prospects as well as some tips on how the email data in your marketing automation tool can provide the answer.
Cold email outreach is a great outbound marketing technique, but only when done right. Here's a technical guide for sending out cold emails the right way.
Drip campaigns are one of the simplest ways to get more sales, but the key to crafting a high-converting campaign is to take your subscribers on a journey.
The biggest regret I hear from most entrepreneurs is not collecting e-mails from day one. Here's how you go about collecting more e-mail signups.
If you're not getting people to open your emails, that means fewer conversions. Here are some tips for getting higher email open rates.
The average revenue per mobile email is $0.40 – 4x greater than a desktop email click. If you rely on desktop marketing strategies, you need to rethink it!