Single Grain Blog —

Having a multi-channel strategy is vital for business growth. But is YouTube a good source for organic customer acquisition?

Getting new customers is not all about CAC. Here we'll take a look at the metric that is more important than customer acquisition cost.

A client case study is the most effective type of content for turning potential customers into buyers. Here's how to write one that converts.

Customer acquisition costs are key for anyone, but especially SaaS companies since they rely so much on LTV. Here's how to reduce SaaS CAC.

Most consumers find advertising misleading. So how can brands make sure people trust them enough to make a purchase? The answer: social proof

Not only is re-engaging past customers 5x cheaper than acquiring new ones, but your competition is actively marketing to them. Here's how to get them back.

Multicultural marketing focuses on your most important asset: individual customers. Here's how to implement much more personalized marketing for better ROI.

If you're not using geotargeting in your Google Ads, you're not getting the most out of your ad spend! Here's how to use DMA Zones to maximize your ads.

By offering Post-Click Automation to clients, you’ll differentiate your agency from the competition and drive more conversions for campaigns. Here's how.

Are people with 500K or 1M followers on their blog or YouTube channel special? Nope. Anyone can build an audience with these proven steps.

Success gaps aren’t a bad thing; they’re an opportunity to rise above the rest of your industry and offer your customers a true end-to-end experience.

I’m frequently asked what my most effective client acquisition channels are for Single Grain, so in this article, I outline our tactics with the best ROI.