Working with YouTube influencers allows you to leverage two of the most effective forms of advertising – influencer marketing and video marketing.

Considering that 80% of people would rather watch a video than read a blog post, live streaming videos are a powerful way to reach and engage your audience.

Mobile video advertising is the best way to engage your audience and ensure your brand’s presence at the point of purchase. Here are 8 tips for success.

78% of people watch videos every week and 76% of marketers say video helps them increase sales. Here are 20 tips to ensure that your video is successful.

One third of Internet users (1B people!) visit YouTube daily, so if you aren't taking advantage of YouTube advertising, you're missing out on a huge market!

With 2.23B monthly users and conversion rates of 9.21%, creating a Facebook video ad is just good business sense. Here are tips to ensure video ad success!

Interviews with visionary CEOs such as Elon Musk are captivating to audiences. Here's how you can get 8 videos from one sit-down interview with your CEO.

80% of people prefer watching live video to reading a blog post. Here are 5 great ways to use live video, like Facebook or Instagram, to grow your business.

Converting people into true fans of your business is not easy, but there are very few digital marketing assets that are more valuable. LeadGuru founder Ben Heath walks you through the steps to get 1K true fans with Facebook video retargeting.

With so much information overload on the internet, more and more users are rejecting long blocks of text in favor of easily consumable video content. But the video marketplace is ridiculously competitive, with 100 hours of new video content uploaded to YouTube every minute.

Explainer videos are a great way to communicate complex ideas in a clear and visually compelling way. As with any marketing initiative, though, you should start where it matters: research. Here are 5 tools you can use to reach the right audience for your brand BEFORE creating your explainer video.

Whatever we gained in convenience with all our technology was lost in human rapport. Fortunately, video can help bridge this gap by showing consumers that there’s a familiar face behind the product they are about to invest in. Here's how to close the sale with video content.