Effective reputation management is more than just setting up social media brand monitoring. Here are 3 tactics to keep your rep clean and customers happy!
You can learn a lot from reading Amazon reviews, which makes them a great tool for your own product development and improved marketing strategy. Here's how.
A customer data platform (CDP) is to marketing what a CRM is to sales: it provides an in-depth look at your customers’ behaviors, needs and mindsets.
Branding is more than just slapping a logo onto your business. In order to affect your ROI, your business needs a “brand persona”. Here's what that is.
86% of people spend more money on products/services that offer a better customer experience. These 8 tools will ensure that you're providing the best UX.
When a customer complains, it feels bad. But you should view negative feedback as a priceless opportunity to improve and grow your business. Here's how.
Building a brand’s reputation requires time, effort and word-of-mouth "advertising". Here's how to get more customer reviews with the help of social media.
Any good business knows that understanding customers is critical and big data is the key to long-term success – if you know how to apply it correctly.
Competitive pricing strategy is one of the best ways to determine the ideal cost for your B2B or B2C products and services. Learn more here.
Don’t underestimate the value of a happy customer. Here are 5 ways to make your thank you pages work harder and bring in more conversions and retention.
Using AI chatbots comes with a ton of benefits (like greater efficiency and lower costs), but also potential dangers that could actually hurt your company.
Live chat allows businesses to communicate with their customers directly, decrease support costs and increase average order value.