Guidelines

It’s very important for us to maintain the quality of the content on the blog. Guest posts are no different.

Here’s what we look for in our posts:

• Practical, well-researched posts on digital marketing topics such as SEO, content marketing, PPC, etc.
• Tutorials/case studies
• Readers have at least one actionable takeaway from each post
• Must be completely original content

Format

• Casual tone
• First, write for yourself. Don’t try to please everyone!
• All claims must be backed up with a link to research or a case study confirming it.
• Please have at least 2 images in the body of the post.
• Headlines must be interesting to potential readers. Look to Copyblogger for great examples.
• No fluff!
• Focus on staying at 4-5 sentences per paragraph
• Minimum of 1,500 words per post. Kudos for 3,000+ words.