Guidelines

It’s very important for us to maintain the quality of the content on the blog. Guest posts are no different.

Here’s what we look for in our posts:

• * Relevant, well-researched posts on digital marketing topics
• * Tutorials/how-to's/case studies
• * At least one actionable takeaway from each post
• * Must be completely original content

Format

• * Casual yet knowledgable tone.
• * Include the KD/search volume for the main keyword.
• * All facts/stats must be backed up with a link to current research or a case study confirming it.
• * Include at least 5-6 relevant images/screenshots (no stock photos) in the body of the post.
• * Headlines must hook the readers (Copyblogger has great examples).
• * Focus on staying at 4-5 sentences per paragraph (but not 1 sentence per paragraph).
• * Minimum of 2,000 words per post. Kudos for 3,000+ words.