Influencer marketing campaigns can see an ROI of up to 520%. This infographic listing 84 statistics shows just why this type of marketing is so lucrative!

Analytics platforms are essential for business owners. Google Analytics is certainly the most popular, but here are 9 other great alternatives to consider.

If you're not using geotargeting in your Google Ads, you're not getting the most out of your ad spend! Here's how to use DMA Zones to maximize your ads.

Content repackaging (or repurposing) is a productivity tactic that allows you to easily create more content assets from existing articles. Here's how.

Amazon is now the #1 search engine for products (take that, Google!), which means that's where your customers are. Here's how to improve your Amazon Ads.

You can learn a lot from reading Amazon reviews, which makes them a great tool for your own product development and improved marketing strategy. Here's how.

Stories engage us, intrigue us and help us process loads of information effortlessly. Here's how to use storytelling as a key part of your UX strategy.

Remarketing is a great tool to increase conversion rates, business growth and brand recall – but only when done correctly. Here's how to implement it.

71% of companies that exceed revenue and lead goals have buyer personas. Stop guessing. Follow this step-by-step guide to build your own buyer persona.

We've put together a list of essential WordPress plugins that will help you maximize SEO and rank your website higher up in SERPs.

A powerful marketing funnel is key to generating leads and converting prospects. Use this step-by-step guide to help you build your own sales funnel.

Great books are an easy and inexpensive way to learn. Here are 37 life-changing business and leadership books that we swear by at Single Grain.