Content marketing is the way of the online marketing future – appealing to both website visitors and the search engines through the publication and distribution of high-value web content. But content marketing isn’t as simple as writing up a few blog posts and linking to them from your social profiles. Take it from the pros – true content marketing requires much more to be successful!

At Single Grain, our content marketing campaigns focus on three distinct phases of content production and promotion:

    • Traffic Generation – Our initial priority for new content marketing clients is to attract as many visitors as we can using infographics, blog posts and other content types.  This gives our experienced content marketing professionals the data needed to make future content releases even more successful.

 

    • Audience Engagement – Working from the data generated by our initial round of content posts, we hone in on the topics that your audience responds best to.  This allows us to use future content releases to build a base of repeat visitors who will keep coming back to your site long after our campaign is complete.

 

  • Conversions and Profits – With an audience established, the final stage in Single Grain’s content marketing campaigns revolves around maximizing conversions amongst your new readers.  Using both the content marketing data gathered to this point and our extensive knowledge of digital marketing techniques, we’re able to transform your investment in content marketing into higher product sales and greater overall profitability.

Here’s What We Offer:

  • Detailed Site Content Analysis
  • Competitive Content Gap Research
  • Infographic Creation
  • Ghostwritten Blog Content
  • Internal Link Development
  • Social Promotion
  • Maximum Search Engine Exposure
  • Ongoing Blog Management
  • Dedicated Content Marketing Team
  • Regular Teleconference and Email Reporting

FAQ

How long does it take to see results?

Clients typically start to see results at around the 6 month mark.

Our business is already doing some of the things you’re proposing, are you flexible?

Absolutely, all of our engagements are custom and we’ll complement your business to maximize your results.

What’s the point of all this ‘content marketing’? Can’t I just build links instead?

Modern day SEO requires more than just building keyword rich anchor text. Think about how humans have interacted for the longest time: it’s the greatest teachers that end up rising above the rest. How can your brand be the best teacher it can be? It starts with a solid content strategy.

A few companies we’ve helped grow…

  • Client: Uber
  • Client: Amazon
  • Client: SalesForce
  • Client: Recurly
Kim Cooper

We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.

Kim Cooper Director of Marketing, Amazon Alexa
Jacqueline Foster

Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that's why we love working with them.

Jacqueline Foster Demand Generation Marketing, Lever.co
Yaniv Masjedi

The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.

Yaniv Masjedi CMO, Nextiva
Samantha Goldman

Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.

Samantha Goldman Sr. Director of Marketing, CastLightHealth
Devin Kerr

Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.

Devin Kerr Digital Marketing Specialist, Sandvik
Meredith Wood

SingleGrain has been there to help take a lot of the stress out of the process. We can always count on them to deliver high-quality content on time, and knock it out of the park.

Meredith Wood Head of Content, Fundera.com
Mike Elson

What stands out is that they have a skilled team with subject matter experts in each digital marketing discipline. These guys are very good.

Mike Elson CTO, SUCCESS Magazine
Chad Halvorson

Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.

Chad Halvorson Founder & CEO, When I Work

Our growth methodology

Here’s the process we use to generate ROI for our clients:

Friendly chat
We’ll start out by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right digital marketing agency. No hard selling. Promise.
Marketing opportunities analysis
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
Strategy discussion
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
Full rollout
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Learn and adjust
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Can We Help Your Business Grow?

Let's have a friendly chat to find out

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