Single Grain Blog —

In this Supermetrics review, I’ll walk you through this analytics software so you can decide if it’s the right solution for your business.

Data analytics is vital to improve the ROI of your marketing campaign. An analytics agency has the expertise to provide valuable data insights

As Google becomes more sophisticated and SEO changes more rapidly, it’s crucial that marketers stay informed about the most important SEO ranking factors.

Analytics platforms are essential for business owners. Google Analytics is certainly the most popular, but here are 9 other great alternatives to consider.

It’s not about how many visitors your website gets, it’s about the traffic quality. These tips will help you drive high-quality traffic to your site.

Roughly 86% of marketers use content marketing to grow their business – yet 66% of them are not properly measuring their content marketing ROI. This guide will teach you how to measure your content marketing ROI using Google Analytics, step by step.

Many webmasters don’t use web analytics to track their sites and those who do use it don’t track it efficiently enough to identify areas of improvement. This article shows various ways that Google Analytics reports and features can help you identify search ranking opportunities for your website.