What's the difference between Audience TAM and Revenue TAM, and how should growing businesses consider their total addressable market?
2500 LinkedIn Leads on Retention.com, Selling Timing, Google's End?
Eric Siu and Neil Patel discuss LinkedIn lead generation, Retention.com's strategy, and the future impact of Google and OpenAI on marketing.
From better engagement to more conversions, these benefits of native advertising demonstrate why you should add it to your marketing strategy
Google AI Spam Update: Winners, Losers & AI's Impact on Agencies
Neil and Eric discuss how recent Google AI updates affect websites, noting the impact on content and image engagement.
Generative Engine Optimization (GEO) is a mix of traditional SEO and generative models and can 10X your search results. Here's how.
Netflix's YouTube Strategy, Telegram Startups & More
Neil and Eric discuss various marketing strategies, including Netflix's YouTube content, influencer partnerships, and AI's role in therapy and marketing.
Exact match keywords maximize relevancy and prevent wasted clicks – if you know what you're doing. This guide helps you master keyword match.
Gartner: Search Traffic to Drop 26%, 40% US Use TikTok
Neil and Eric discuss a predicted 26% drop in search traffic, the rise of alternative platforms, and strong market demand for Bitcoin ETFs.
Staying relevant in many careers means mastering AI skills, from programming to ML to vision technology. This skills list includes resources.