Why Product Market Fit Is Important for Marketers
Eric Siu

Here's how to understand the significance of product market fit for marketers and its impact on successful marketing efforts.

6 Marketing Lessons We Can All Learn from Amazon
Eric Siu

Here are six marketing lessons we can learn from Amazon, as well as how they can be applied to your own brand.

Here’s Why a Company Meeting Is Probably Hindering Your Productivity
Eric Siu

See how something like a company meeting can tank your productivity. Here are some practical tips on when (or when not) to have a meeting.

Why More CMOs Are Investing in Their Personal Brand
Eric Siu

In today's competitive business world, investing in your personal brand is crucial for professionals, including CMOs. Here's why (and how).

ChatGPT Marketing: Creative Ways to Up Your AI Game
Eric Siu

From designing captivating landing pages to extracting insights from proprietary data, it's easy to grow your brand via ChatGPT marketing.

Jobs That Will Be Replaced by Marketing AI in 2023
Eric Siu

Discover the impact of artificial intelligence on jobs, and how marketing AI is revolutionizing customer support and content creation.

Why Brands Are Hiring CMOs with Performance Marketing Backgrounds
Eric Siu

Learn why companies are more focused on hiring CMOs with performance marketing backgrounds who can generate data and interpret results.

Quick and Simple Tips for Hiring a Marketer in 2023
Eric Siu

Hiring a marketer can level up your business. Here's how to find top talent via LinkedIn and other methods, and ensure they're a good fit.

5 Practical Ways to Use ChatGPT Prompts for Marketing
Eric Siu

From click-worthy headlines to YouTube video transcripts, here are five practical ways to harness ChatGPT prompts for marketing uses.

AI for Marketing: Best Examples of How AI Helps in Advertising
Joydeep Bhattacharya

AI for marketing is a game-changer. Here's how to effectively use AI tools and technology, with 10 great examples of it in use.

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