Why should you use marketing automation? It saves you time, improves lead quality and increases sales. Here's everything you need to know about it.

Google BERT is a major update to the core search algorithm and has proven successful in understanding the intent of the searcher rather than just keywords.

Done right, viral marketing gives brands the opportunity to earn quick publicity. This list + infographic lists 26 points (A-Z) that comprise viral content.

Instagram hiding likes is changing the face of influencer and social media marketing. Here's what this controversial move will mean for marketers.

Your article's featured image impacts traffic and engagement, so you must create a unique and well-optimized visual asset for each of your content pieces.

Managing your content production is difficult. Scaling up is a challenge. Here are 6 content marketing tips to prioritize high-quality writing when scaling.

With over 1.5 billion daily active users, creating Facebook video ads for mobile is a must in 2023 to boost your ROAS and gain more brand awareness.

With the growth of advertising technology, B2B marketers must adopt programmatic advertising to reach prospects who are most likely to convert. Here's how.

By 2023, 30% of brands will be using machine learning to help with personalization, automation, optimization and more. Here are 12 ways marketers can use ML