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Maximize Your Podcast's Potential with Custom Marketing

Are you a San Diego-based podcast creator finding it challenging to attract a significant audience despite producing top-notch content? Does your podcast seem lost in the sea of countless others?

The issue stems from the ever-expanding universe of content that grows exponentially each day, causing quality work to be overshadowed by sheer volume. Podcasters often grapple with distinguishing themselves in this saturated market, connecting with their intended audience, and turning their content into a profitable venture.

Imagine if there was a proficient team that could broaden your reach, captivate your target demographic, elevate your podcast’s rankings, and consequently fortify your brand? A team equipped with the most effective, tried-and-true strategies to not only publicize your podcast but also to generate revenue from it?

Introducing the specialists from Single Grain, right here in sunny San Diego. We excel in Podcast Marketing Services, and we’re intimately familiar with the unique challenges faced by podcasters. Allow us to guide you towards your objective of expanded listenership and success.

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Single Grain: Your Top Choice for Podcast Marketing Services

Here at Single Grain, nestled in the heart of San Diego, we employ a multi-faceted approach to propel your podcast to new heights. We kick off with an in-depth examination of your brand, your target listeners, and your objectives. This information forms the foundation of a bespoke marketing campaign that truly resonates with your unique requirements.

Recognizing the immense influence of social media, we craft powerful marketing campaigns on platforms such as Facebook, Twitter, and Instagram, where a significant portion of your audience resides. This is complemented by robust SEO strategies to enhance your visibility on crucial platforms like iTunes and Soundcloud.

Our commitment doesn’t end there. As part of our marketing endeavors, we also zero in on opportunities to monetize your podcast, ensuring you reap the maximum benefits from your diligent efforts. Whether your goal is to sell merchandise, secure sponsorship, or garner direct listener support, we’re here to bolster your success.

Our all-encompassing Podcast Marketing Services, fine-tuned to the dynamic San Diego market, include:

  • Podcast SEO audits
  • Social media marketing strategy
  • Creation of audiograms & other promotional assets
  • Podcast monetization strategy
  • Keyword Research
  • And a whole lot more…

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

What’s Old in Marketing Is New Again, and What’s New Is Old

In episode #2630, we discuss "what's old is new again" in marketing. We highlight the importance of adapting industry-specific strategies to current market conditions and provide examples of how old marketing channels can still be effective. Additionally, we discuss limitations of relying solely on new marketing techniques and emphasize expertise, authority, and trust in creating valuable content.

Learn More About The Work We’ve Done

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How are your podcast marketing services different from other agencies?

    In the vibrant podcasting landscape of San Diego, our team stands out with a profound comprehension of the industry’s complexities. We’ve partnered with a multitude of podcasts, ranging from nascent talents to well-established programs, and we appreciate that each podcast possesses its own distinct voice and listenership. Rather than implementing a generic strategy, we meticulously craft a personalized marketing blueprint for each client, considering your intended audience, podcast genre, and individual objectives. By harnessing cutting-edge digital marketing techniques, data-informed findings, and growth hacks, we aim to enhance your podcast’s visibility and expand its listener base.

  • How does podcast marketing differ from traditional digital marketing?

    When it comes to marketing, the objectives and mediums used can vary greatly. For instance, conventional digital marketing, often seen in San Diego’s vibrant business scene, typically targets product sales, lead generation, or brand visibility enhancement. On the other hand, podcast marketing zeroes in on augmenting podcast audience numbers, fostering subscription growth, and boosting listener interaction on a multitude of platforms like iTunes, Spotify, and Soundcloud. This specialized field necessitates a profound comprehension of listener habits, podcast SEO, and the mechanics of diverse podcast platforms.

  • What are the most effective channels for podcast marketing?

    When it comes to podcast marketing services, the strategy can vary greatly based on your podcast’s theme and the audience you’re aiming to reach. In the sunny landscape of San Diego, for instance, social media platforms such as Facebook, Instagram, and Twitter have shown remarkable results in not only promoting podcasts but also in fostering a vibrant interaction with listeners. Furthermore, being listed on podcast directories like Apple Podcasts, Spotify, and Google Podcasts is a key factor in enhancing your podcast’s visibility. Beyond these, our team also harnesses the power of email marketing, partnerships with influencers, and SEO tactics to broaden your audience reach. We are committed to working hand-in-hand with you to pinpoint the most effective channels to fuel your podcast’s growth.

  • How much should I budget for podcast marketing services each month?

    Prices fluctuate considerably, taking into account your podcast’s unique requirements, listener base, and promotional aspirations. We craft a tailored proposal for every client, delineating the recommended budget to meet your objectives, right here in San Diego. This budget is a careful equilibrium between your ambitions and resources. Our team is committed to delivering economical solutions that promise a substantial return on your investment. For a more comprehensive understanding, we invite you to schedule a complimentary consultation with us.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Podcast Reach

— Testimonials

Our Creds

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— Our clients love us

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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“Since engaging with Single Grain our revenue has increased more than 300%”

“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”

— Chad Halvorson
Founder & CEO, When I Work

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Level Up Your Marketing Without Increasing Your Headcount

Amplify Podcast Reach