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Capturing the Lucrative Potential of Paid Search

Are you investing time and resources into your Los Angeles business’s paid search initiatives, yet not witnessing the desired returns or customer engagement? Perhaps you’re finding it challenging to stay abreast with the ever-evolving landscape of Google algorithms and PPC best practices?

These are prevalent issues that can hinder your business’s expansion and dilute your marketing endeavors in the City of Angels. Navigating this intricate and often daunting domain can be tough. However, mastering the paid search game can lead to an influx of high-quality leads, a surge in web traffic, and ultimately, a boost in sales. But how can you tap into this potential?

That’s where we step in. At Single Grain, we’re armed with a wealth of knowledge and experience in the paid search field. Whether you’re starting from ground zero or looking to fine-tune your existing strategy, we excel in crafting dynamic, data-driven paid search campaigns, specifically tailored for maximum impact and ROI in the Los Angeles market.

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We Specialize in Crafting High-Reward Paid Search Strategies

First, we delve deep into your business’s industry and target audience, crafting a bespoke paid search strategy that fits your unique needs and goals. This approach, honed by our experience in the diverse Los Angeles market, allows us to optimize your ad spend effectively.

After implementing the strategy, our work is far from over. We keep a vigilant eye on your campaigns, fine-tuning them based on performance data. This ongoing process is crucial in maintaining efficiency, enhancing conversions, and lowering cost per acquisition over time.

Our ultimate aim is not just to increase traffic to your website, but to draw in high-quality leads who are likely to become loyal customers. Partnering with us ensures your business reaps the maximum benefits from every dollar invested in paid search.

Our key paid search services, tailored to the dynamic Los Angeles business landscape, include:

  • PPC Campaign Management
  • Conversion Rate Optimization
  • Target Audience Research
  • Comprehensive Keyword Analysis
  • A/B testing and Continuous Optimization
  • Custom Reporting and Analysis

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

What’s Changing in Paid, Brandformance vs Performance Marketing, It’s Impossible to Track the Customer Cycle & more

In this episode, we discuss the latest trends and changes in the world of paid advertising. The conversation delves into the need for marketers to take a full-funnel approach and invest in impression-based ad channels to drive long-term growth.

Learn More About The Work We’ve Done

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    454% Growth in Google Ads Revenue After Account Restructure.

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What are the unique benefits of using paid search services for my business?

    Looking to give your business an immediate boost in visibility in Los Angeles? Our paid search services can help you achieve that. Unlike organic strategies, which may take months to see results, paid search can put you at the top of search results instantly. It’s an exceptional tool for targeting specific demographics and geographic locations, enabling you to reach the right customers at the right time in Los Angeles. Furthermore, with paid search, you can control your budget, bid strategically, and gain valuable insights from comprehensive analytics. This allows for continuous optimization of your campaigns for maximum ROI.

  • How can paid search services help improve my company's online presence?

    By leveraging paid search services in Los Angeles, you can greatly amplify your online visibility and establish a strong digital presence. Positioning your business prominently in search results, paid search services have the power to generate heightened exposure, drive website traffic, and boost conversions. The beauty of paid search lies in its adaptability, enabling customization based on various factors such as keywords, demographics, and, of course, location. With our expertise in Los Angeles, we can help you effectively reach your target audience, attracting qualified leads to your website and elevating your online presence to new heights.

  • What kind of businesses should invest in paid search services?

    Businesses in Los Angeles, regardless of their size or industry, can benefit from our tailored paid search services. Whether you’re a small local shop looking to attract nearby customers or an e-commerce giant aiming for global reach, our paid search solutions can be customized to meet your specific needs. Our expertise is particularly beneficial for businesses in highly competitive industries and those with specific target demographics. We understand that success with paid search lies in understanding your audience and crafting strategic campaigns that speak directly to them. How can we help you achieve your business goals in Los Angeles?

  • How does the process of setting up paid search services work?

    When it comes to paid search services in Los Angeles, our process begins with a thorough analysis of your business objectives, target audience, and competitive landscape. This in-depth understanding allows us to pinpoint the most effective keywords to target, craft compelling ad copy, and develop a bidding strategy tailored to your campaign.

    In addition, we will create a conversion-optimized landing page specifically designed to maximize the chances of users taking the desired action after clicking on your ad. Throughout the duration of your campaign, we will continuously monitor and fine-tune its performance to ensure optimal results.

    At our agency, we prioritize transparent communication, which is why you can expect to receive regular reports detailing the progress and results of your campaign. We believe in keeping you informed every step of the way.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Maximize Your ROI

— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading
Entrepreneurs
start-growing

Level Up Your Marketing Without Increasing Your Headcount

Maximize Your ROI