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Forecast outcomes, identify trends, optimize spend allocation
Transform Your Media Buying with Single Grain's AI-Powered Approach
We leverage cutting-edge artificial intelligence to optimize your media buys across all channels—delivering higher ROI, more precise targeting, and real-time campaign optimization that human management can't match.
Why Your Brand Needs AI-Powered Media Buying
Traditional media buying can't keep up with today's fragmented digital landscape. With thousands of possible placement combinations, human decision-making alone simply isn't enough.
At Single Grain, we harness AI to transform your media buying strategy across every channel:
Real-Time Optimization
Instant bid adjustments, performance monitoring, budget reallocation
Audience Intelligence
Behavior pattern recognition, segment discovery, intent signals
Cross-Channel Integration
Social, Display, Search, Video, Native, Programmatic
Ready to revolutionize your media buying?
Let's Talk
How We Transform Your Media Buying with AI
We don't just layer AI onto outdated buying practices. Our team rebuilds your entire media strategy from the ground up, using artificial intelligence at every stage to drive unprecedented performance.
Deep Data Analysis & Audience Discovery
We analyze millions of data points across your customer journey, website interactions, and campaign history. Our AI systems identify patterns human analysts miss, uncovering valuable audience segments and predicting which channels will deliver the highest ROI for each.
AI-Driven Media Planning
Our algorithms develop optimal channel mix and budget allocation based on your specific KPIs. Instead of making just a few dozen planning decisions, our AI evaluates thousands of possible combinations to find the perfect media mix for your goals.
Ready to outperform the competition?
Predictive Campaign Modeling
Before spending a dollar, we simulate campaign performance across channels using machine learning models trained on billions of ad impressions. This allows us to forecast results, identify potential performance issues, and refine strategies before launch.
Real-Time Optimization Engine
While your campaigns run, our AI continuously monitors performance 24/7, making thousands of micro-adjustments to bids, placements, audience targeting, and creative rotation. This ensures your budget shifts automatically to what's working best at any moment.
Continuous Performance Learning
Our systems don't just optimize—they learn. Every campaign improves our AI's understanding of your specific audience and industry, creating a virtuous cycle where performance compounds over time as our algorithms become increasingly tailored to your business.
Testimonials
People Love Working With Us
Single Grain enables us to increase our impact without increasing our headcount
Kim Cooper
Director of Marketing, Amazon Alexa
Their expertise has helped Nextiva grow its brand and overall business
Yaniv Masjedi
CMO, Nextiva
We can count on them to bring new ideas to the table consistently
Jacqueline Foster
Demand Generation Marketing, Lever.co
Case Studies
Results: Real Brands, Real Results
Our Services
Our AI media buying services help you reach the right audience at the right time, optimize your ad spend in real-time, and drive measurable business results.
AI-Powered Media Strategy
Programmatic Advertising
Paid Social & Search
Dynamic Creative Optimization
Audience Development
AI Attribution & Analytics
Strategic Growth Consulting
Competitive opportunity analysis
Audience intelligence mapping
Channel mix optimization
Budget allocation modeling
Campaign structure planning
Performance forecasting
Risk assessment
Real-time bidding (RTB)
Demand-side platform management
Inventory quality filtering
Fraud detection and prevention
Dynamic creative optimization
AI-optimized campaign structures
Automated bid management
Cross-platform audience targeting
Ad creative performance testing
Competitive intelligence monitoring
Personalized ad creation
Multivariate creative testing
Element-level performance tracking
Audience-specific messaging
Creative performance forecasting
Lookalike modeling
Behavioral segmentation
Intent signal identification
Customer journey mapping
Cross-channel audience unification
Multi-touch attribution modeling
Incrementality testing
Marketing mix modeling
Predictive analytics
ROI optimization
AI implementation roadmapping
Data infrastructure planning
Talent transformation guidance
Agency integration support
Media tech stack optimization
Comparison
AI Media Buying vs Traditional Media Buying
See why AI-powered optimization outperforms manual media buying.
| Factor | Traditional Media Buying | AI-Powered Media Buying |
|---|---|---|
| Optimization Speed | Manual adjustments, days or weeks | Real-time, thousands of adjustments per day |
| Decision Making | Dozens of decisions based on limited data | Thousands of decisions based on millions of data points |
| Audience Targeting | Broad segments, demographic-based | Behavioral patterns, intent signals, micro-segments |
| Budget Allocation | Fixed allocations, periodic reviews | Dynamic reallocation based on real-time performance |
| Performance Prediction | Historical averages, gut instinct | ML models trained on billions of impressions |
| Cross-Channel Coordination | Siloed campaigns, manual coordination | Unified optimization across all channels |
| Learning & Improvement | Slow iteration, quarterly reviews | Continuous learning, compounding improvements |
| Wasted Spend | 15-30% of budget typically wasted | Minimized through predictive modeling |
Results
What AI Optimization Delivers
Average results our AI media buying clients see.
2.3x
Average ROAS Improvement
-34%
Reduction in Wasted Spend
24/7
Real-Time Optimization
10K+
Daily Micro-Adjustments
"The future of media buying is AI-powered, personalized, and always optimizing. Those who adopt it effectively will gain significant advantages over competitors still relying on manual processes."
The Single Grain Difference: Why Our AI Media Buying Agency Stands Apart
Data-First, Not Tech-First
Unlike agencies that just bolt on AI tools to existing processes, we build custom algorithms around your specific data. This means our AI gets smarter about your business with every campaign, creating a competitive advantage that grows over time.
Human + Machine Collaboration
We don't replace humans with AI—we enhance them. Our media strategists work alongside our technology, providing creative thinking and strategic oversight while AI handles data processing, pattern recognition, and execution at scale.
Full-Funnel Optimization
Many agencies optimize for easy metrics like clicks or impressions. Our AI optimizes for what actually matters—revenue and customer lifetime value—by understanding how upper-funnel activities influence bottom-line results.
Transparent AI, Not Black Boxes
We don't hide behind algorithmic mystique. You'll understand exactly how our AI makes decisions, what data it uses, and why it's recommending specific strategies. This transparency builds trust and ensures alignment with your business goals.
Discover How AI Can Transform Your Media Buying ROI
Let our AI media buying experts show you how to outperform competitors with intelligent optimization.
Get an AI Media Strategy Session
See how AI can transform your advertising performance.
