“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Are you finding it challenging to convert a significant portion of your health website’s traffic into engaged patients or clients? Have you invested in driving traffic to your health blog, clinic’s website, or wellness landing page, only to be met with disappointing conversion rates?
This situation can be incredibly frustrating and costly – high traffic with low conversions can signify a substantial loss in potential patient engagement and revenue in the health sector. But how can this be turned around? That’s where conversion rate optimization (CRO) for health websites steps in.
A tailor-made CRO strategy can identify barriers that prevent visitors from converting into patients or clients and implement tested solutions to overcome them. Single Grain, with its expertise in CRO specifically for health websites, has a track record of producing high-converting websites and can help you do the same.
At Single Grain, we begin by meticulously examining your healthcare website’s performance and user behavior. Using advanced tools, we gather valuable insights about why patients or healthcare professionals are not engaging as expected. Is the medical information hard to find? Are there too many distractions from the main health services? We diagnose these issues.
Next, Single Grain devises a custom CRO strategy for your healthcare business. Through A/B testing, we experiment with different website elements to determine what enhances patient engagement and conversion rates. Could a different headline work better? Would a streamlined appointment booking process increase patient registrations? We answer your questions with data.
Single Grain then implements the winning elements across your healthcare website. Our objective: to create the most intuitive, engaging and persuasive user experience that maximizes your patient conversions and enhances their healthcare journey.
Single Grain’s conversion rate optimization service for the healthcare industry includes:
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Eric Siu and Neil Patel discuss Zapier's SEO traffic jump from 1.2M to 6.3M visits, crediting international pages and programmatic content. They touch on chat GPT pages' revenue impact, underlining internationalization's role in success. The conversation shifts to AI's transformative potential across sectors, including its cost-saving benefits demonstrated by Klarna's AI chatbot. They note AI's impact on customer acquisition for SMBs, custom AI solutions for enterprises, and efficiencies in marketing, predicting a shift in spending towards ad dollars or acquisitions driven by AI.
Conversion Rate Optimization (CRO) services aim to increase the percentage of website visitors who complete a desired action, such as making a purchase or signing up for a newsletter, thereby increasing the number of leads generated.
Conversion Rate Optimization (CRO) services typically cost between $800 and $10,000 per month. If done in-house, CRO can account for 30% of your marketing budget. CRO tools range from $10 to $500 monthly.
A Conversion Rate Optimization specialist enhances website conversion rates by analyzing user behavior, conducting analytics audits, and implementing A/B tests to optimize the user experience and turn visitors into customers.
Yes, Conversion Rate Optimization (CRO) is worth it because it enhances website performance, increases customer engagement, boosts conversions, and ultimately leads to higher revenue and improved ROI.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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