LinkedIn offers B2B companies direct access to decision-makers on the world's largest professional network, but premium pricing demands a sophisticated strategy for positive ROI. Single Grain's LinkedIn ads for B2B approach combines platform expertise with B2B marketing strategy to deliver qualified leads and pipeline growth.
Why B2B Companies Need LinkedIn Advertising
LinkedIn is built for B2B marketing. Here's why it's essential:
Professional Targeting
Target by job function, seniority, company, industry, and more to reach exact decision-makers.
Business Context
Users are in professional mode, thinking about business challenges and solutions.
Multiple Ad Formats
Sponsored content, InMail, conversation ads, and more to engage buyers at every stage.
Account-Based Capabilities
Target specific companies for ABM campaigns with precision.
We develop messaging and creative that resonates with business decision-makers.
Lead Quality Optimization
We optimize toward lead quality and sales acceptance, not just volume.
Sales Alignment
We coordinate LinkedIn advertising with your sales team for maximum impact.
Testimonials
People Love Working With Us
Single Grain enables us to increase our impact without increasing our headcount
Kim Cooper
Director of Marketing, Amazon Alexa
Their expertise has helped Nextiva grow its brand and overall business
Yaniv Masjedi
CMO, Nextiva
We can count on them to bring new ideas to the table consistently
Jacqueline Foster
Demand Generation Marketing, Lever.co
Our LinkedIn Ads for B2B Services
LinkedIn Advertising Strategy
Audience Building and Targeting
Ad Creative Development
Campaign Optimization
Reporting and Attribution
Developing comprehensive LinkedIn strategies aligned with B2B growth goals.
Creating precise audiences to reach your ideal buyers.
Building ads that engage B2B decision-makers and drive action.
Continuous optimization toward pipeline metrics.
Clear reporting on LinkedIn's contribution to pipeline and revenue.
The Single Grain Difference
Pipeline That Closes
We understand that B2B success requires more than clicks—it requires qualified opportunities. Single Grain becomes your partner in building LinkedIn programs that fill your pipeline with accounts that can actually close.
Unified Go-To-Market
We integrate LinkedIn advertising with your broader B2B marketing and sales strategy for unified go-to-market impact.
Ready to Transform Your B2B LinkedIn Advertising?
LinkedIn offers B2B companies the most precise targeting available in digital advertising. Partner with Single Grain to turn that precision into qualified pipeline and revenue. The future of B2B demand generation runs through LinkedIn. It's time to make LinkedIn a core pipeline channel.
Interested in learning more?
Let us show you how we can amplify your reach and results.
Trusted by teams at Amazon, Uber, Salesforce, and Airbnb
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