Connected TV Advertising Agency

Connected TV promises TV-quality advertising with digital targeting, but in practice it's a fragmented landscape of streaming platforms with different inventory, targeting capabilities, and measurement standards. We help brands navigate this complexity, building CTV campaigns that reach the right streaming audiences while providing measurement clarity that makes optimization possible.
Why Your Brand Needs a Connected TV Advertising Partner

Streaming audiences continue to grow, but reaching them effectively means understanding a complicated ecosystem:

Reach Cord-Cutters
Connect with the growing audience that's abandoned traditional TV for streaming platforms.
Precision Targeting
Unlike broadcast TV, CTV allows targeting based on demographics, interests, and behaviors, but only if you know how to use each platform's capabilities.
Premium Viewing Environment
Streaming viewers are engaged and attentive, making CTV ads more impactful than interruptive digital formats.
Cross-Platform Measurement
The biggest challenge in CTV is understanding performance across fragmented platforms. We build measurement frameworks that give you a unified view.
How We Help You Succeed with Connected TV Advertising
Our approach cuts through the fragmentation to deliver CTV campaigns you can actually measure and optimize.
Strategy Development
We identify which streaming platforms and inventory types align with your audience and budget.
Audience Targeting
We leverage each platform's targeting capabilities to reach your ideal viewers across the streaming landscape.
Creative Development
We produce video creative optimized for the lean-back CTV viewing experience.
Campaign Management
We manage campaigns across multiple streaming platforms, maintaining consistency while adapting to each environment.
Measurement and Attribution
We build cross-platform measurement that shows how CTV drives business outcomes, not just impressions.
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Testimonials
People Love Working With Us
Single Grain enables us to increase our impact without increasing our headcount
Kim Cooper
Director of Marketing, Amazon Alexa
Their expertise has helped Nextiva grow its brand and overall business
Yaniv Masjedi
CMO, Nextiva
We can count on them to bring new ideas to the table consistently
Jacqueline Foster
Demand Generation Marketing, Lever.co
Case Studies

Results: Real Brands, Real Results

136 Total AI Visibility
$126,000 worth 10 SQLs per month
How SmartRent Achieved 10 Monthly SQLs From LLMs
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
400+ AI citations
$220,000 Estimated value
How LS Building Products Gained 400+ AI Citations
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+112.5% Increase in total sales
+120% Increase in revenue
Crushing It On Camera
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
-42% CPL Decrease
+20,000 Branded Searches
Schumacher Homes
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+30 Quality leads
75,000+ Impressions
Schumacher Homes
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+325% Increase in CTR
184,000 Impressions
Wine Deals
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+229% Increase in site conversions
1,124% Increase in organic impressions
LS Building Products
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+110.1% Increase CTR
+682% Landing Page Views
Klassy Network
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+1023% Revenue on TikTok
+273% Improved ROAS
Klassy Network
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
4,212% Return on ad spend
$48,000+ Revenue generated
Klassy Network
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+65% Revenue
+29.8% ROAS
Learning A-Z
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
300% ROI in just 9 months
160,000 Impressions per day
Single Grain
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
65M+ Impressions generated
+262% Increase in weekly conversions
Interchain
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
$3,3M + 25% MoM revenue
$304 Average Order Value
Simon Pearce
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+193% Monthly signups (YoY)
-31% Cost per signup (YoY)
Bittrex
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+204% Desktop form submissions
+95% Form submissions
Prolite Autoglass
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
+125% CTR Rate Improvement
+268% Clicks
Wine Deals
Paid Media Strategy Sees YoY Efficiency Gains
Lead-gen
Our Connected TV Advertising Services
We offer a full suite of connected TV advertising services:
CTV Strategy Development
Audience Targeting
Creative Development
Campaign Management
Measurement and Attribution
Cross-Channel Integration
Platform selection and budget allocation based on your audience and goals.
Data-driven targeting across streaming platforms.
Video creative built for the CTV viewing experience.
Cross-platform campaign execution and optimization.
Unified measurement that connects CTV exposure to conversions.
CTV integrated with your broader digital strategy for consistent messaging and attribution.
The Single Grain Difference: What a Great Connected TV Advertising Partner Looks Like
Measurable CTV Results
CTV success requires navigating fragmentation while maintaining measurement consistency. We bring expertise across streaming platforms and the measurement rigor to show how CTV contributes to your business results.
Streaming for Growth
We integrate CTV with your broader marketing strategy so streaming advertising supports your overall growth objectives.
Ready to Reach Cord-Cutters with Connected TV Advertising?
The streaming audience keeps growing, but reaching them requires expertise in a fragmented landscape. Brands that figure out CTV gain access to engaged viewers in a premium environment. Those that don't waste budget on inventory they can't measure. Want to work with an agency that understands streaming platforms and can actually prove what CTV delivers?
Ask AI about Single Grain