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Maximize Your Online Visibility with SEM & PPC

Does the thought of your e-commerce store not appearing in the top search results give you a sinking feeling? Not quite sure how to invest in the right keywords or how to optimize your pay-per-click (PPC) ads for your online retail business?

If your e-commerce store is being overshadowed by your competitors in search results, it's high time to rethink your Search Engine Marketing (SEM) and PPC strategies. A well-managed, data-driven SEM and PPC campaign can help your online store rise to the top of search results, capturing valuable leads and driving revenue growth.

Single Grain is strategically positioned to solve these problems for you. With our result-oriented SEM and PPC services, we tailor strategic and targeted campaigns that ensure your e-commerce business is visible to the right audience at the right time, substantially increasing your online exposure and guaranteeing a high return on your ad spend.


Single Grain: Your Trusted Partner for SEM & PPC

At Single Grain, we design and manage effective SEM & PPC campaigns that are specifically tailored to your e-commerce business needs. We use data analysis and insights to choose the right keywords, create compelling ad copy, and choose the best platforms to display your ads, ensuring they reach your target online shoppers.

Our deep understanding of PPC bid management guarantees a higher click-through rate and can significantly reduce your cost per acquisition. This means you're spending your budget in the most cost-efficient way, maximizing your e-commerce store's profitability. With Single Grain, you do more with less.

We also ensure your campaigns are continuously monitored, optimized and adjusted to perform at their best at all times. We understand the dynamic nature of the e-commerce industry and adapt accordingly. We also provide detailed, easy-to-understand reports that keep you up-to-date with your campaigns' performance, helping you make informed decisions about your online store.

Our SEM & PPC services for e-commerce include:

  • Custom SEM strategy development for e-commerce
  • Keyword research targeting online shoppers
  • Ad creation and optimization for e-commerce platforms
  • PPC bid management
  • ROI tracking and analytics for e-commerce
  • Continuous campaign optimization

— Our clients love us

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“We can count on them to bring new ideas to the table consistently”

“Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that's why we love working with them.”

— Jacqueline Foster
Demand Generation Marketing, Lever.co

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

Frequently Asked Questions

And We Have The Answers

  • What do SEM & PPC services entail and how can they benefit my business?

    In the bustling e-commerce landscape, SEM (Search Engine Marketing) and PPC (Pay-per-click) are potent digital marketing tactics designed to elevate your online store's visibility on search engines. SEM is a comprehensive approach, intertwining organic SEO methodologies and paid advertising, such as PPC. Conversely, PPC operates on a model where you incur a cost each time a potential customer clicks on your advert. These techniques are instrumental in directing high-quality traffic to your e-commerce platform, enhancing conversion rates, and ultimately, amplifying your brand's digital footprint. The versatility of SEM & PPC allows them to be customized to align with any online retail business and budget.

  • How can SEM & PPC services help me reach my target audience?

    In the realm of E-Commerce, SEM & PPC services are instrumental in connecting you with your desired customer base in a more targeted and streamlined manner. By leveraging advanced targeting capabilities, your advertisements can be displayed to individuals who are actively seeking out your products or services. You have the ability to refine your target audience based on parameters such as keywords, geographical location, demographic data, interests, and beyond. This strategic approach enables you to engage those who exhibit the highest potential interest in your offerings, thereby amplifying the likelihood of successful conversions.

  • How do you measure the success of SEM & PPC campaigns?

    In the realm of e-commerce, the effectiveness of SEM & PPC initiatives is gauged through a diverse range of metrics. Vital performance metrics such as click-through rates (CTR), cost-per-click (CPC), conversion ratios, and return on ad spend (ROAS) are typically employed to evaluate your campaign's success. These indicators provide a comprehensive view of your advertisements' performance, your expenditure, and the return on investment you're achieving. They offer a clear understanding of how your marketing efforts are translating into tangible business outcomes.

  • Can SEM & PPC services fit into my limited budget?

    Indeed! The beauty of SEM & PPC services, especially in the context of the E-Commerce industry, lies in their adaptability and scalability. You hold the reins when it comes to determining your campaign expenditure. You have the power to define daily budgets and set caps on your cost-per-click. This allows you to initiate your campaign on a modest scale and progressively amplify your investment as you witness encouraging outcomes. Moreover, with a well-crafted strategy, SEM & PPC can yield a promising return on investment, positioning it as a cost-efficient marketing tool for your online retail business.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Work With Us

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Level Up Your Marketing Without Increasing Your Headcount

Work With Us