“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Does the thought of your blockchain business not appearing in the top search results give you a sinking feeling? Not quite sure how to invest in the right keywords or how to optimize your pay-per-click (PPC) ads in the crypto-sphere?
If your blockchain venture is being overshadowed by your competitors in search results, it’s high time to rethink your Search Engine Marketing (SEM) and PPC strategies. A well-managed, data-driven SEM and PPC campaign can help your blockchain business rise to the top of search results, capturing valuable leads and driving revenue growth in the crypto market.
Single Grain is strategically positioned to solve these problems for you. With our result-oriented SEM and PPC services, we tailor strategic and targeted campaigns that ensure your blockchain business is visible to the right audience at the right time, substantially increasing your online exposure and guaranteeing a high return on your ad spend in the digital currency landscape.
At Single Grain, we design and manage effective SEM & PPC campaigns that are specifically tailored to your blockchain business needs. We use data analysis and insights to choose the right keywords, create compelling ad copy, and choose the best platforms to display your ads, ensuring they resonate with the blockchain community.
Our deep understanding of PPC bid management guarantees a higher click-through rate and can significantly reduce your cost per acquisition. Our data-driven decisions mean you’re spending your budget in the most cost-efficient way. With Single Grain, you do more with less, even in the complex world of blockchain.
We also ensure your campaigns are continuously monitored, optimized and adjusted to perform at their best at all times. We also provide detailed, easy-to-understand reports that keep you up-to-date with your campaigns’ performance, helping you navigate the dynamic blockchain market.
Our SEM & PPC services include:
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Eric Siu and Neil Patel share marketing tactics like QR codes in webinars, paid ads for warm leads, programmatic SEO, CRO, talent hiring, and workplace diversity.
In the dynamic world of blockchain technology, SEM (Search Engine Marketing) and PPC (Pay-per-click) stand as potent digital marketing methodologies, designed to amplify your venture’s visibility on search engines. SEM is a comprehensive approach, harmonizing organic SEO tactics with paid advertising avenues such as PPC. PPC, conversely, operates on a model where a fee is incurred each time a user clicks on your advertisement. These strategies are instrumental in channeling high-caliber traffic to your website, escalating conversions, and in the grand scheme, augmenting your blockchain brand’s digital footprint. The versatility of SEM & PPC is such that they can be custom-fitted to accommodate any business scale and budget.
In the context of blockchain technology, SEM & PPC services can be a game-changer. They empower you to connect with your desired audience in a more accurate and streamlined manner. By leveraging advanced targeting capabilities, your advertisements can be displayed to individuals who are proactively seeking your blockchain solutions or services. You have the ability to customize your targeting based on factors such as keywords, geographical location, demographic characteristics, interests, and beyond. This strategic approach enables you to engage those who are most inclined to be intrigued by your blockchain offerings, thereby amplifying the likelihood of successful conversions.
In the realm of blockchain, the effectiveness of your SEM & PPC initiatives can be gauged through a diverse set of metrics. Essential performance indicators such as click-through rates (CTR), cost-per-click (CPC), conversion rate, and return on ad spend (ROAS) are typically employed to evaluate your campaign’s impact. These measurements provide a transparent view of your ads’ performance, the expenditure involved, and the kind of return your investment is yielding. They are the compass guiding your digital marketing journey in the blockchain industry, ensuring your efforts are not only visible but also profitable.
Indeed! One of the most compelling benefits of SEM & PPC services, particularly in the blockchain sector, is their adaptability and scalability. You possess total command over your campaign expenditure. You’re able to establish daily financial parameters and set a maximum limit on your cost per click. This allows you to initiate on a modest scale and progressively amplify your investment as you observe encouraging outcomes. Furthermore, with a well-crafted strategy, SEM & PPC can provide a promising return on investment, positioning it as an economical marketing solution for blockchain enterprises.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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