Amplify Your SaaS Story with Single Grain's Data-Driven PR Approach

We help you cut through the noise in crowded SaaS markets with PR strategies that deliver measurable business impact—not just press mentions. Our team builds media relationships and campaigns that drive real leads, customers, and revenue growth.
Why Your SaaS Brand Needs Strategic PR

In today's saturated SaaS landscape, product features alone won't get you noticed. Your potential customers need to see your brand as a trusted industry leader before they'll consider your solution.

At Single Grain, we create PR strategies that position your SaaS company where it matters most:

High-Value Media Coverage
TechCrunch, Forbes, VentureBeat, industry newsletters, podcasts
Thought Leadership Platforms
Guest posts, speaking engagements, industry panels, webinars
Data-Backed Storytelling
Original research, surveys, case studies, trend analysis
Pipeline Influence
Lead generation, conversion acceleration, customer retention
Ready to build authority in your market?
Let's Talk
How We Help You Stand Out in the SaaS Space
We don't just blast out press releases and hope for coverage. Our team builds strategic PR campaigns that position your SaaS solution as the answer to real market problems.
Identify Your Unique SaaS Story
We uncover what truly differentiates your solution in a crowded market. Through competitor analysis and customer interviews, we isolate your most compelling narratives—whether it's your innovative approach, industry-specific expertise, or impressive customer outcomes.
Create Proprietary Data Assets
We develop exclusive research, surveys, and benchmarks that journalists actually want to cover. These data assets establish your thought leadership and generate high-value media opportunities that generic product pitches simply can't secure.
Ready to establish your SaaS authority?
Build Strategic Media Relationships
We connect with the specific journalists, editors, and influencers who shape conversations in your SaaS category. Our team crafts personalized pitches that respect their expertise and provide genuine value, not generic promotions.
Integrate PR with Your Growth Strategy
We align PR efforts directly with your sales and marketing goals. Each campaign is designed to impact key metrics—from website traffic and lead generation to shortening sales cycles and improving conversion rates.
Measure Real Business Impact
We track far beyond clip counts and impressions. Our reporting connects PR activities to actual business outcomes through UTM tracking, attribution modeling, and CRM integration, showing exactly how media coverage influences your pipeline and revenue.
Our Services
Our SaaS PR services help you build credibility, attract more qualified leads, and accelerate your growth through strategic media presence.
SaaS Media Relations
Data-Driven Content Creation
Thought Leadership Positioning
Integrated PR Campaigns
Analytics & Measurement
Digital PR & Backlink Building
Crisis & Reputation Management
Tech and industry press outreach Relationship building with key journalists News announcement strategy Crisis communication planning Executive interview preparation Press kit development Media monitoring and reporting
Original research reports Industry surveys and benchmarks Data visualization and infographics Thought leadership bylines Expert commentary preparation
Executive visibility programs Speaking engagement sourcing Award submissions Podcast interview placement Industry panel participation
Product launch amplification Funding announcement optimization Category creation campaigns Customer success storytelling Partnership announcement strategy
Attribution tracking Share of voice analysis Sentiment monitoring Competitor coverage tracking Lead generation reporting
SEO-focused media placement Resource link acquisition Expert roundup inclusion HARO opportunity management Authority site relationship building
Proactive monitoring Response planning Messaging development Stakeholder communication Reputation rebuilding strategies
The Single Grain Difference: What an Effective SaaS PR Agency Partner Delivers
We Measure What Actually Matters
We don't celebrate vanity metrics like clip counts. We track how PR activities directly influence your pipeline—through website traffic, lead gen, sales velocity, and conversion rates. Every campaign is tied to business outcomes that your board and investors actually care about.
We Create News, Not Just Chase It
Instead of waiting for news cycles, we help you create them with proprietary data, original research, and bold market perspectives. Our team develops exclusive assets that make journalists want to cover your company instead of begging for attention.
We Connect PR to Your Full Funnel
Our PR strategies don't exist in isolation. We work closely with your marketing and sales teams to ensure media coverage supports lead generation, nurturing, and conversion. Your PR investment creates tangible business growth, not just brand awareness.
We Understand the SaaS Ecosystem
We speak the language of SaaS—from CAC and LTV to churn rates and expansion revenue. We know which stories resonate with your buyers, which metrics impress investors, and how to position your solution within the competitive landscape of your specific category.
Ready to Build Market Authority?
Stop struggling for attention in an overcrowded SaaS market. Your potential customers need to see your brand as a trusted authority before they'll consider your solution. While your competitors focus on product features, we'll help you build the credibility and visibility that shortens sales cycles and boosts conversion rates. Let's position your SaaS brand as the obvious choice for buyers searching for solutions.