
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Are you finding it challenging to extend your game’s visibility and effectively captivate your target gamers?
Given the intricate and ever-evolving nature of the gaming industry’s digital advertising landscape, achieving the right blend of strategy, tech, and data can seem like a formidable quest. Moreover, without the right tools and expertise, there’s a risk of your advertising gold being underutilized or misallocated.
However, with programmatic services, it’s possible to unlock the power of automation to level up your marketing game. Advanced algorithms take care of purchasing, placement, and optimization of media space, providing a data-driven, cost-effective solution.
This is exactly where Single Grain enters the game. Merging technology and marketing expertise, we assist gaming businesses like yours to navigate through these challenges and ensure maximum ROI from your programmatic advertising.
By harnessing the power of our programmatic services, Single Grain will level up your gaming marketing efforts, providing a data-driven approach that aligns with your business objectives in the gaming industry.
Our team will navigate the complex maze of setting up and optimizing your programmatic advertising in the gaming world. We provide a comprehensive analysis of your current marketing strategy, a direct competitor analysis within the gaming sphere, audience profiling, and craft a tailored approach that best fits your gaming business model.
Through continuous monitoring and optimization, akin to perfecting a high-score strategy, we ensure to yield the highest ROI, successfully driving traffic, boosting your game’s visibility, and stimulating player conversions.
Single Grain’s programmatic services for the gaming industry include:
In this episode, we discuss LinkedIn's user-generated content (UGC) strategy and how it leverages AI to rank higher in search results. We highlight the gamification aspect of the strategy, where LinkedIn incentivizes users to post by giving them badges. While the increase in traffic is significant, Neil emphasizes the importance of focusing on key performance indicators (KPIs) that drive revenue and conversions, rather than just traffic numbers. We also mention the potential of AI-enhanced content and programmatic SEO for all websites.
Our expertise in programmatic services is something we’re immensely proud of, having collaborated with a wide spectrum of clients, including those in the gaming industry. Our experienced team harmoniously blends cutting-edge technology and top-tier industry standards with an analytical approach to devise bespoke strategies. We shun the notion of a universal solution, instead, we meticulously evaluate each client’s distinct requirements, objectives, and target audience. As pioneers in the digital realm, we consistently stay abreast of the latest advancements, tools, and methodologies in programmatic services.
Conventional digital marketing in the gaming industry can sometimes be bogged down by manual processes, potentially leading to inefficiencies and delays. However, programmatic services offer a game-changing solution. By leveraging automated technology, these services streamline the purchase and sale of online ad space. This ensures your game or gaming product is showcased to the right audience, at the right moment, and within the most relevant gaming context. The endgame? Boosting player engagement, increasing conversions, and enhancing your return on investment.
The success of a platform is intricately tied to your unique game and its intended players. Our team, armed with a deep understanding of the gaming landscape, will meticulously identify the most fitting platforms for your game, drawing from thorough data analytics and gaming industry trends. We harness our vast expertise and constantly refreshed data to make tactical choices, guaranteeing that your ads are displayed on platforms that deliver high player engagement and contribute to the growth of your gaming enterprise.
The investment required for programmatic services can fluctuate based on the scale of your gaming enterprise, your set objectives, and financial resources. We will craft a tailored plan proposing the best budget distribution for your programmatic advertising approach. This plan is engineered to maximize your advertising expenditure, engage new gamers, and ultimately propel your gaming business forward. For a complimentary discussion about your specific requirements, click here!
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”