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Maximize Efficiency With Programmatic Advertising

Are your current student recruitment efforts not yielding the desired enrolment numbers?

  • Have your outreach campaigns become inefficient with high costs and low returns?
  • Are you struggling with tools that lack seamless integration for efficient operations within your educational institution?
  • Maybe you are not fully tapping into your prospective student data, leaving room for missed opportunities?

These factors can impede your ability to drive enrolment and achieve a higher student retention rate. Programmatic advertising services can be the solution you've been missing. They enable efficient ad buying, precise student targeting, and real-time measurement of your campaigns.

At Single Grain, we specialize in delivering data-driven programmatic advertising strategies tailored for the education sector. With our expertise, we can help you turn these issues around, driving better engagement with prospective students and ultimately, better enrolment returns.


Our Expertise in Programmatic Advertising

At Single Grain, we are proficient in the complexities of programmatic advertising within the education sector. We comprehend that it's more than just automated ad buying - it's about harnessing data to connect with your educational audience more effectively.

We'll assist you in utilizing real-time bidding, audience insights, and behavioral data to tailor and target your ads to students, educators, and institutions. Moreover, we can help you fine-tune your ad strategies, minimize wastage, and propel your ROI significantly higher in the educational landscape.

As programmatic advertising becomes more prevalent in the education industry, having Single Grain on your side offers a competitive edge. We'll ensure that programmatic advertising becomes an integral part of your institution's broader digital strategy.

Our programmatic advertising services for the education sector include:

  • Real-Time Bidding (RTB)
  • Data-driven ad targeting for educational audiences
  • Ad performance analysis in the education sector
  • Programmatic SEO and content optimization for educational content
  • Audience segmentation and Insights for students and educators
  • Automated media buying in the education industry

— Our clients love us

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“We can count on them to bring new ideas to the table consistently”

“Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that's why we love working with them.”

— Jacqueline Foster
Demand Generation Marketing, Lever.co

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

Frequently Asked Questions

And We Have The Answers

  • How can programmatic advertising services transform my marketing efforts?

    Programmatic advertising services can be a game-changer for your educational institution's outreach efforts. By automating the procurement and allocation of ad space, it can save you valuable time and resources. Leveraging data analytics, programmatic advertising can pinpoint your ads to specific demographics, behaviors, and geographical areas. This makes your outreach more impactful, as you're connecting with individuals most likely to be interested in your educational offerings. Moreover, with real-time bidding, you can maximize your advertising budget. It's a contemporary, efficient, and data-centric way to engage with your prospective students and their families within the education sector.

  • What advantages does programmatic advertising offer over traditional advertising methods?

    Traditional educational advertising strategies can sometimes involve a drawn-out, intricate process of discussions and manual transactions. However, programmatic advertising services revolutionize this process, making it significantly faster and more streamlined. These services also provide enhanced targeting capabilities. By leveraging data and machine learning, programmatic advertising can deliver ads to a highly specific audience, considering factors such as age, academic interests, and online study habits. This precision often leads to heightened engagement and a more substantial return on investment, making it a valuable tool in the realm of education.

  • How do programmatic advertising services ensure my ads reach the right audience?

    Leveraging sophisticated data analytics and cutting-edge technology, programmatic advertising services can meticulously tailor your educational content to the precise audience you wish to engage. By utilizing real-time data and machine learning, these services scrutinize a user's behavior, geographical location, and demographic details to ascertain their suitability for your educational material. This ensures that your content is delivered to the most pertinent audience in the education sector, thereby amplifying the likelihood of interaction and successful enrollment.

  • Will programmatic advertising services fit into my current marketing budget?

    The allure of programmatic advertising services in the education sector lies in its scalability to accommodate diverse budget ranges. Leveraging real-time bidding, you gain the power to dictate the price you're comfortable with for each ad impression, thus providing you with enhanced command over your advertising expenditure. Furthermore, the precision targeting characteristic of programmatic advertising often culminates in a superior ROI, thereby optimizing the efficiency of your marketing budget. To comprehend how this can be seamlessly integrated into your budget, we propose a consultation to evaluate your distinct requirements and objectives within the education industry.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Level Up Your Marketing Without Increasing Your Headcount

Work With Us