We Have Driven Impact At

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Achieving Stellar Growth Through Product-led Strategies

Are your current growth strategies not quite hitting the mark in fostering meaningful customer engagement and retention for your product-centric business in San Diego?

Without a robust product-led growth approach, your company might find itself grappling to extract genuine value from your products. This not only hampers your growth but can also result in overlooked opportunities to build unwavering user loyalty.

Adopting a product-led growth strategy can pivot the focus towards the inherent value of your product, culminating in enhanced user satisfaction and ultimately, exponential growth.

At Single Grain, nestled in the heart of San Diego, we comprehend the intricate relationship between product innovation and business growth. As a leading product-led growth agency, we excel at redefining your growth models to be product-centric, optimizing value delivery for amplified user retention and revenue growth.


Single Grain's Expertise in Product-Led Growth Strategies

As a San Diego-based agency, we are deeply committed to a data-driven approach, and our team is passionate about delivering growth strategies tailored to your unique product portfolio. We shine a spotlight on your products, ensuring that their value is the central pivot for all growth strategies.

We meticulously track user engagement with your products and leverage relevant metrics to craft focused, responsive strategies. By guiding users to realize your product’s full potential, we optimize customer conversions and amplify user retention, right here in the heart of San Diego.

With our wealth of experience in product-led growth, we empower your business to become a formidable force within your market niche. We stand committed to driving your business towards sustainable growth using product-forward initiatives.

Our main offerings include:

  • Development and execution of product-led growth strategies
  • Data Analysis and Insights for enhanced user engagement
  • Planning of Product-Centric Campaigns
  • Product Positioning and Messaging
  • Strategy for User Onboarding
  • Identification and Reduction of User Friction

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

MrBeast's Success and Ad Agency Budget Comparisons

Neil Patel and Eric Siu discuss the growth of advertising agencies, covering revenue milestones, referrals, acquisitions, and influencers' earnings across platforms like YouTube and Twitch. They examine marketing strategies at various revenue stages ($1M, $10M, $100M) and the success factors for popular content creators like MrBeast, providing insights into the marketing and advertising industry's dynamics.

Learn More About The Work We’ve Done

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

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    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What distinguishes a product led growth agency from other digital marketing firms?

    In the vibrant business landscape of San Diego, a product led growth agency takes a unique approach, centering the product as the main catalyst for attracting and retaining customers. This methodology is a departure from the conventional strategies employed by marketing agencies, which often lean heavily on outbound marketing maneuvers such as advertising and sales outreach. Our committed team of experts, right here in San Diego, leverages the strength of your product, placing paramount importance on user experience and satisfaction as the key to fostering growth and customer loyalty.

  • How does product led growth strategy differ from traditional marketing strategies?

    While many conventional marketing approaches in San Diego hinge on drawing in customers through ads and special offers, a product led growth agency takes a different tack. This strategy places the spotlight squarely on the product itself. The goal is to design a product so compelling, intuitive, and beneficial that it naturally magnetizes, keeps, and expands its user community. This method frequently results in a more organic expansion and superior customer loyalty rates.

  • Which industries or businesses can benefit from a product led growth agency?

    For businesses based in San Diego with a robust product offering, particularly those in the SaaS, tech startup, and digital service sectors, adopting a product led growth strategy can be highly beneficial. The dynamic nature of these businesses, characterized by their ability to constantly refine and enhance their products based on user insights, makes them perfect candidates for this growth model.

  • How much should I budget for partnering with a product led growth agency?

    As a San Diego-based product led growth agency, we understand that the perfect budget is not a one-size-fits-all solution. It’s a delicate balance that takes into account the scale of your business, your aspirations for expansion, and your fiscal resources. Our approach is to craft bespoke proposals, recommending budget distributions that are designed to fuel unprecedented growth and customer loyalty by refining your product and elevating the user experience.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify User Growth

— Testimonials

Our Creds


— Our clients love us

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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“Since engaging with Single Grain our revenue has increased more than 300%”

“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”

— Chad Halvorson
Founder & CEO, When I Work

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Amplify User Growth