Struggling with Pay-per-click (PPC) advertising that’s not yielding the expected return on investment? Are high cost-per-click rates and low conversion rates putting a dent in your marketing budget?
This common digital marketing challenge plagues many businesses, big or small. It’s not enough to simply put money into PPC ads and hope for the best. Doubling down on ineffective campaigns can actually harm your brand and significantly impact your business’s bottomline.
The solution is a meticulously crafted PPC strategy, tailored to your specific business needs and industry.
At Single Grain, we are specialists in devising bespoke, data-driven PPC strategies. Our team of PPC experts know how to optimize your advertising spend, whether it’s for search ads, display ads, shopping ads or remarketing campaigns. We can help you improve click-through rates, drive relevant traffic, and increase lead conversion significantly.
At Single Grain, our PPC consulting service is driven by data analysis, industry expertise, and years of digital marketing experience. We consider your specific business objectives and design customized PPC strategies to deliver exceptional results.
We continually optimize your PPC campaigns based on the actionable insights drawn from real-time data. This allows us to constantly refine keywords, adjust bids, and tweak ad copies to increase the effectiveness of your campaigns. We ensure your ads reach the right audience at the right time in the right place.
With our hands-on approach, we make sure your marketing budget yields maximum return on investment. We believe in transparency and share detailed performance reports to ensure you are always in the loop.
Our PPC consulting services include:
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Eric Siu and Neil Patel share marketing tactics like QR codes in webinars, paid ads for warm leads, programmatic SEO, CRO, hiring talent, and workplace diversity.
A PPC consultant is an expert in internet advertising who plans and optimizes pay-per-click (PPC) campaigns to improve their effectiveness. PPC involves paid online ads, typically on platforms like Google or Bing.
PPC stands for pay-per-click, a digital advertising model where advertisers pay a fee each time an ad is clicked.
Yes, a career in PPC (Pay-Per-Click) is promising and rewarding due to its high potential for advancement and significant influence in decision-making roles.
A PPC agency manages online advertising campaigns by handling keyword research, creating ads, setting bidding strategies, and optimizing campaigns to maximize return on investment through pay-per-click advertising.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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