
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Is your current travel marketing strategy failing to generate the booking traction you need?
Now, imagine switching gears to working with a performance marketing agency that is focused on results, certain to transform your return on investment in the travel industry.
Single Grain is the performance marketing agency you need to inject new life into your travel booking strategy. We have a long history of helping travel businesses like yours achieve exceptional results, by combining smart strategies and technical expertise.
At Single Grain, we navigate the world of performance marketing with the precision of a seasoned traveler. We delve into the unique terrain of your travel business, understanding your offerings, your globetrotting audience, and the dynamics of the travel market. This way, all strategies we chart are tailored specifically for your brand, not a generic travel itinerary.
We harness the power of cutting-edge technology and analytics, akin to a modern-day compass and map, to monitor, evaluate, and adjust our strategies for optimal results. You won’t just see improvements, you’ll understand the journey that led to them. This means more control, increased bookings, and a healthier bottom line.
Forget about an impersonal marketing agency – we’re all about crafting solutions that work specifically for your travel business. We target success and stop at nothing until we reach the destination. Let Single Grain guide you to an impeccable performance marketing strategy that leaves the competition stranded at the departure gate.
Our services include:
In this episode, we discuss LinkedIn's user-generated content (UGC) strategy and how it leverages AI to rank higher in search results. We highlight the gamification aspect of the strategy, where LinkedIn incentivizes users to post by giving them badges. While the increase in traffic is significant, Neil emphasizes the importance of focusing on key performance indicators (KPIs) that drive revenue and conversions, rather than just traffic numbers. We also mention the potential of AI-enhanced content and programmatic SEO for all websites.
In the realm of digital marketing, performance marketing emerges as a potent tool, particularly for driving quantifiable outcomes such as bookings, inquiries, and sales. As a performance marketing agency specializing in the travel industry, we can assist your business by crafting and executing campaigns that are fine-tuned to meet these objectives. By diligently monitoring and interpreting data, we can enhance these campaigns for optimal return on investment (ROI), propelling your travel business towards sustained growth.
Performance marketing strategies often employed by agencies in the travel industry encompass tactics such as search engine marketing (SEM), social media promotions, affiliate partnerships, display advertising, and email campaigns. Each approach carries its unique advantages and potential challenges. A proficient performance marketing agency, with a deep understanding of the travel industry, will be adept at suggesting the optimal blend of these strategies to effectively reach your business objectives.
In the context of a travel-focused campaign, the effectiveness of performance marketing initiatives can be gauged through a range of key performance indicators, tailored to the unique objectives of the campaign. Typical indicators include click-through rates (CTR), conversion rates, cost per acquisition (CPA), return on ad spend (ROAS), and customer lifetime value (CLV). As a performance marketing agency specializing in the travel industry, we leverage these indicators to monitor your campaign’s trajectory, enabling us to make informed decisions that enhance campaign performance.
The investment required to engage a performance marketing agency in the travel industry hinges on several elements, such as the magnitude and intricacy of your travel business, the breadth of the marketing campaign, and the degree of proficiency needed. Typically, these agencies operate on a retainer or project footing, with costs spanning from several thousand dollars monthly to substantial amounts per campaign. Nonetheless, it’s crucial to balance the expenditure of partnering with an agency against the prospective return on investment (ROI) and the enduring advantages of collaborating with a cadre of industry specialists.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”