“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Capturing the Lucrative Potential of Paid Search
Are you putting in time and energy into your business’s paid search efforts but not seeing great returns or customer engagement? Maybe you’re having trouble keeping up with the ever-changing world of Google algorithms and PPC best practices?
These are common problems which can stifle your business’s growth and undermine your marketing efforts. It’s complex and often intimidating terrain. However, winning the paid search game can translate into more high-quality leads, increased web traffic, and ultimately, more sales. But how do you unlock this potential?
That’s where Single Grain comes in. We’re equipped with extensive knowledge and experience in the paid search arena. Whether you need to start from scratch or refine your existing strategy, we specialize in creating dynamic, data-driven paid search campaigns targeted for maximum impact and ROI.
We Specialize in Crafting High-Reward Paid Search Strategies
First, we conduct thorough research into your business’s industry and target audience to design a tailor-made paid search strategy. By understanding your specific needs and goals, we can effectively maximize your ad spend.
Next, we implement the strategy, but our work doesn’t stop there. We continuously monitor the campaigns and fine-tune them based on performance data. This process is key in maintaining effectiveness, optimizing conversions, and reducing cost per acquisition over time.
Our ultimate goal is not only to drive more traffic to your website but to attract high-quality leads who are likely to convert into customers. Working with Single Grain ensures your business gets the most out of every dollar spent on paid search.
Our key paid search services include:
- PPC Campaign Management
- Conversion Rate Optimization
- Target Audience Research
- Comprehensive Keyword Analysis
- A/B testing and Ongoing Optimization
- Custom Reporting and Analysis
Discover Featured Podcast Episode
What We Are Seeing With AI SEO Right Now #2609
In this episode, we discuss the current trends in AI SEO. We highlight the rise of Q&A pages on websites and the increasing use of AI-driven content creation. However, we caution against relying solely on AI, as it can lead to a decrease in traffic and rankings if not properly QA'd. We emphasize the importance of combining AI with human intervention for successful SEO strategies. Additionally, we mention the growing interest in programmatic SEO and the need for effective QA processes when creating large volumes of content.
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Boosts Organic Search Results & Visibility with Single Grain
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Increases Post Engagement Rate by 400% with Single Grain
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Reduces Their Cost Per MQL by 72.49% with Single Grain
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454% growth in Google Ads revenue after account restructure.
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure
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107% Increase in Organic Traffic Through Content Marketing
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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What are the unique benefits of using paid search services for my business?
Paid search services can give your business an immediate boost in visibility. Unlike organic strategies, which may take months to see results, paid search can put you at the top of search results instantly. It’s an exceptional tool for targeting specific demographics and geographic locations, enabling you to reach the right customers at the right time. Furthermore, with paid search, you can control your budget, bid strategically, and gain valuable insights from comprehensive analytics. This allows for continuous optimization of your campaigns for maximum ROI.
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How can paid search services help improve my company's online presence?
Paid search services can significantly enhance your online presence by positioning your business prominently in search results. This can lead to increased exposure, website traffic, and conversions. Paid search is also highly versatile, allowing for customization based on keywords, demographics, location, and more. With the right expertise, paid search can help you reach your target audience effectively, driving more qualified leads to your website and improving your overall online presence.
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What kind of businesses should invest in paid search services?
Businesses of all sizes and industries can benefit from paid search services. Whether you’re a small local shop looking to attract nearby customers or an e-commerce giant aiming for global reach, paid search can be tailored to your specific needs. It’s particularly beneficial for businesses with a strong online focus, businesses in highly competitive industries, and businesses with specific target demographics. Remember, the key to success with paid search lies in understanding your audience and crafting strategic campaigns that speak to them.
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How does the process of setting up paid search services work?
The process starts with a deep dive into your business objectives, target audience, and competitive landscape. This helps us identify the best keywords to target, create compelling ad copy, and set a bidding strategy for your campaign. We’ll also design a conversion-optimized landing page to ensure that once a user clicks on your ad, they’re more likely to take the desired action. Throughout the campaign, we’ll continuously monitor and adjust your campaign for optimal performance. We believe in transparent communication, so you’ll receive regular reports detailing your campaign’s progress and results.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
