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Leverage Google Display Ads for Optimal Reach

Have you ever questioned why your website isn’t receiving the same level of exposure as your competitor’s? Do you struggle to capitalize on the potential of Google Display Ads?

Display ads can be intimidating, especially with Google’s vast network and the sheer number of variables at play. The design, placement, and targeting of your ads might leave you confused or even lost. But levering these effectively can significantly magnify your brand exposure and enhance ad performance.

The good news is, you don’t have to embark on this journey alone. Single Grain is an expert Google display ads agency that can effectively maximize your exposure and ensure that you reach the right audience at the right time.

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Single Grain: Your Partner in Google Display Ad Success

Our experienced team at Single Grain understands the intricacies of Google Display Ads and is equipped to leverage this platform to increase your brand visibility and ad performance. We identify and exploit online spaces where your target audience is most likely to engage, delivering tailored and effective ad campaigns.

Single Grain considers your specific business goals and tailors each campaign to those objectives. We continuously monitor results, tweaking and fine-tuning each ad for maximum performance and the highest possible return on ad spend. Our extensive experience and relentless dedication mean we won’t rest until we achieve optimal results.

The goal is not just spreading your ads across the web but doing so strategically. We aim to build trust and drive engagement by placing your ads in contexts that resonate strongly with your target audience.

Here are some of the key services that Single Grain offers in this field:

  • Google Display Ad strategy planning
  • Ad creation and design
  • Targeted ad placement
  • Performance tracking and optimization
  • Competitive analysis
  • Reporting and insights

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

How to Deal with Ad Fatigue #2629

In episode #2629, we discuss ad fatigue in marketing. Ad fatigue has clear signs like declining conversion rates and increasing frequency. Solutions include testing new creatives and call-to-actions, remarketing to non-converters, and using different ad formats. Continual testing is crucial in addressing ad fatigue.

Learn More About The Work We’ve Done

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What makes your agency unique in managing Google Display Ads?

    Our speciality lies in our deep understanding of Google Display Ads, and the ability to leverage its potential for businesses of all sizes. Our team has a proven track record of crafting successful campaigns for diverse clients. We use a blend of industry best practices, innovative techniques, and data-driven insights to create unique strategies. Our location at the heart of the digital marketing landscape keeps us abreast of the latest trends and updates within the Google Display Ads ecosystem.

  • How does Google Display Ads differ from traditional forms of advertising?

    Google Display Ads offers a more targeted and measurable approach to advertising. Unlike traditional methods, where you broadcast your message and hope it reaches your audience, Display Ads allows you to reach your potential customers when they are browsing websites, watching YouTube videos or using mobile apps. This means your ads are more likely to be seen by people who are interested in what you’re offering, increasing your chances of conversion.

  • Which industries benefit the most from Google Display Ads?

    Google Display Ads can be beneficial for any industry given its remarkable ability to target the right audience based on demographics, interests, and browsing behaviors. However, the degree of success largely depends on how well your campaign is managed. We carefully select and use the most suitable features of Google Display Ads to ensure maximum visibility and engagement for your brand, regardless of your industry.

  • What should be my budget for Google Display Ads?

    The appropriate budget for Google Display Ads varies depending on your business size, goals, and financial capacity. We provide personalized proposals, recommending budget allocations that promise effective customer acquisition and enhanced brand visibility. After analyzing your business and its specific needs, we can guide you on the best budget to allocate to your Display Ads campaign to achieve optimal ROI.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Brand Visibility

— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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Level Up Your Marketing Without Increasing Your Headcount

Amplify Brand Visibility