Is your educational institution struggling to cut through the noise and reach the right students online?
Investing in digital marketing, but not seeing optimal enrollment results, can be frustrating. It may be due to your current strategies falling short, or overlooking the potentials of effective platforms such as Google Ads. Wisely implemented Google Ads campaign can significantly improve your institution’s visibility and lead to increased student interest and applications.
The solution lies in leveraging an expert agency’s Google Ads services. Single Grain understands the complexities of crafting impactful, targeted ads that resonate with your prospective students. Having achieved this for numerous educational institutions, we’ve aided them in maximizing their ROI and boosting their student enrollment using Google Ads.
At Single Grain, our strategic approach to Google Ads services is uniquely tailored to the education sector. Our goal is to drive increased traffic to your educational institution’s website, attract more prospective students, and optimize enrollment conversions. We achieve this by conducting thorough keyword research, strategic bidding, and optimizing ad copy to make your institution stand out in the crowded educational landscape.
Moreover, our Google Ads strategy for educational institutions is a continuous journey. We persistently monitor ad performance, meticulously analyzing the data to make necessary tweaks and adjustments for better results. We understand the challenges of attracting the right students, and we’re here to help.
When it comes to managing your Google Ads campaigns, Single Grain is committed to driving success and growth for your educational institution. We understand the unique needs of the education sector and are ready to help you reach your goals.
Our Google Ads services for the education industry include:
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
**Eric Siu and Neil Patel discuss:** - Changes in Google's search engine share - AI in content generation - Google's TV plans - Apple's new iPad and leasing program - Risks of relying solely on AI **Key Points:** - Google's search dominance drops to a 15-year low - Major news sites affected by Google's policies - Google CEO on links and AI's impact on search - Screaming Frog's new SEO automation feature - Google's new methods to reach streaming audiences - AI's impact on the media industry
Google Ad services is a platform for advertising that helps businesses promote products or services, increase brand awareness, and drive website traffic.
Google Ads charges your credit card automatically on the first of each month or when your account balance hits a specified payment threshold. These charges include your advertising costs, any unpaid balance from the previous month, and applicable taxes and fees.
To cancel Google Ads service, go to Account settings, select Account status, and then choose Cancel my account.
Google Ads costs typically range from $100 to $10,000 per month. Costs depend on your cost per click (CPC) or cost per 1000 impressions (CPM), with most businesses paying $0.11 to $0.50 per click and $0.51 to $1000 per 1000 impressions on average in 2024.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
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