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Boost Your Brand Visibility with Ecommerce PR Services

Does this sound like your business?

  • Your ecommerce brand is invisible in a crowded market.
  • Establishing a significant brand presence feels like an uphill battle.
  • Your message struggles to resonate through the noise.
  • Connecting your products to the right consumers is challenging.
  • Your marketing budget feels overwhelming and insufficient.

These challenges can stifle your growth and leave your brand unnoticed. Without addressing these issues, your business risks falling behind competitors and missing out on potential revenue.

Imagine the transformation when strategic PR services amplify your message and catapult your brand into the spotlight. With higher CTR, improved ROI, and increased revenue, the benefits are clear. PR focuses on earned media and storytelling, making it a cost-effective way to build trust and credibility.

Single Grain specializes in crafting bespoke PR campaigns that turn your ecommerce business into a sought-after brand. Our consulting expertise ensures that every strategy is meticulously tailored to your market position and growth goals. Experience the power of effective ecommerce PR services and watch your brand visibility soar.

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We Are Masters at Running HIGH-ROI Ecommerce PR Campaigns

At Single Grain, we do more than churn out generic press releases. We start by deeply understanding your brand’s identity, ethos, and the stories that set you apart. This insight acts as the foundation for a PR strategy tailored to your brand’s needs and objectives, blending our agency’s services with our consulting acumen.

Next, we tap into our extensive network of media contacts, influencers, and content platforms, ensuring your ecommerce business grabs the attention of not just any audience, but the right one. Crafting compelling content, we position your brand as both an authority and an innovator in the ecommerce landscape.

We also provide step-by-step guidance on prospecting, pitching, and maintaining relationships with journalists and influencers. Utilizing specific PR tools like HARO (Help A Reporter Out) and BuzzStream, we streamline outreach efforts and enhance media coverage.

Our digital PR strategies not only boost your brand’s visibility but also support SEO efforts, driving organic traffic and sales. We emphasize the importance of social media engagement, offering practical advice on how to effectively connect with journalists and influencers on these platforms.

Finally, we meticulously monitor and adjust your campaign for peak effectiveness, delivering measurable outcomes that contribute to sustainable growth and brand equity. Our consulting approach ensures that we’re not just providing services, but also partnering with you to navigate the complexities of ecommerce PR.

We always provide a custom ecommerce PR plan for our clients, but in general it consists of:

  • Strategic narrative development
  • Media outreach and relationship building
  • Influencer marketing integration
  • Product launch publicity
  • Crisis management and communication
  • Competitor analysis for media placement opportunities
  • Performance-based PR models for cost-effectiveness

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Amazon's social attribution, Apple's iPad Pro apology, Kid gains 241K followers

Eric Siu and Neil Patel discuss Amazon's social media checkout partnerships and explore Apple's bold marketing strategies.

Frequently Asked Questions

  • What makes an ecommerce PR agency different from a traditional PR firm?

    Specialized for the digital marketplace, an ecommerce PR agency tailors strategies to online retailers’ unique needs. We amplify your brand’s narrative through digital channels and influencer collaborations, focusing on driving traffic and conversions. Our expertise in the ecommerce landscape means we’re adept at crafting campaigns that resonate with online consumers and media alike.

  • How can an ecommerce PR agency enhance my brand's online presence?

    Leveraging the power of storytelling, media outreach, and influencer partnerships, we craft compelling narratives that elevate your brand. Our team ensures your products and brand values shine across all channels, from social media buzz to feature articles, enhancing visibility and fostering a loyal customer base primed for repeat purchases.

  • What kind of results can I expect from partnering with an ecommerce PR agency?

    With a strategic PR campaign, anticipate heightened brand awareness, an uptick in website traffic, and potentially a surge in sales. Our goal is to position your brand in the sweet spot of media attention and consumer conversation, creating a ripple effect that extends your reach and bolsters your reputation.

  • How do you measure the success of an ecommerce PR campaign?

    Success is multi-dimensional. We track key metrics like media impressions, traffic to your site, social media engagement, and conversion rates. But beyond numbers, we assess the quality of coverage and the sentiment it generates. Our approach is to align these metrics with your specific goals, ensuring the campaign’s impact is both significant and relevant.

If you were unable to find the answer you've been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Boost Sales

— Testimonials

Our Creds

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— Our clients love us

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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“We can always count on them to deliver high-quality content on time”

“SingleGrain has been there to help take a lot of the stress out of the process. We can always count on them to deliver high-quality content on time, and knock it out of the park.”

— Meredith Wood
Head of Content, Fundera.com

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading
Entrepreneurs
start-growing

Level Up Your Marketing Without Increasing Your Headcount

Boost Sales