Just Some Of Our Happy Clients
Unlocking Your Potential with Display Advertising
Does your hotel struggle to attract the right guests or spend too much on ineffective advertising?
Your current display advertising strategy may not be reaching your target guests effectively, leading to high expenses and low return on investment. It can become frustrating and financially draining to invest heavily in these campaigns only to witness dismal results.
A refined approach, strategic planning, and targeted placements are crucial for an effective display advertising campaign. It requires adopting data-backed strategies, understanding your guest preferences, and crafting visually appealing ads that capture the essence of your hotel's unique experience.
This is where Single Grain comes in. Our team of advertising professionals excel in creating high-performance display advertising campaigns that resonate with your potential guests, increase brand awareness, and ultimately, drive revenue growth for your hotel.
Specializing in Result-Driven Display Advertising
At Single Grain, we position your hotel in the spotlight, capturing the attention of the right guests at the perfect moment. Utilizing sophisticated tools and technologies, we delve into your potential guests' behavior and preferences to craft captivating and personalized advertisements that they simply cannot overlook.
Our creativity is fueled by data. Implementing a high-level strategy, we shape a creative vision for your display ads that aligns with your hotel's overall marketing goals and resonates directly with your target audience. Our process involves continuous monitoring and optimization to ensure that your ads are performing at their peak and delivering the anticipated results.
We understand that in the hospitality industry, a one-size-fits-all approach doesn’t work with display advertising. Therefore, our services are tailored to meet your unique needs and drive the desired occupancy rates.
Major services provided by Single Grain in Display Advertising for Hotels:
- Comprehensive display ad strategy development
- Behavior-driven guest targeting
- Ad creative design and development
- Data analytics and performance reporting
- Continuous ad optimization
- Retargeting campaign setup and management
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Boosts Organic Search Results & Visibility with Single Grain
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Increases Post Engagement Rate by 400% with Single Grain
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Reduces Their Cost Per MQL by 72.49% with Single Grain
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454% growth in Google Ads revenue after account restructure.
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure
Frequently Asked Questions
And We Have The Answers
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What makes your approach different from other display advertising agencies?
In the hospitality sector, our team combines a distinctive mix of proficiency, innovation, and strategic insight. We reject the notion of a generic solution. Instead, we strive to craft bespoke campaigns that strike a chord with your desired guests. Our tactics are underpinned by data and tailored to your hotel's distinct goals and aspirations. Furthermore, we keep abreast of the latest shifts and developments in display advertising for hotels, guaranteeing we can deliver state-of-the-art solutions to every establishment we serve.
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How is display advertising different from other types of digital advertising?
Display advertising, as it pertains to the hotel industry, encompasses the deployment of visually captivating ads on third-party websites, rather than search engine results. The objective is to capture potential guests' attention while they are surfing the web, using visually appealing content. These ads can take on diverse forms, such as banners, pop-ups, and rich media. This approach, in contrast to conventional hotel advertising techniques, enables sophisticated targeting and retargeting tactics, enhancing the probability of connecting with the ideal audience at the most opportune moment.
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What platforms do you use for display advertising?
In the context of the hospitality industry, the selection of platforms is steered by your hotel's unique goals, target guests, and the distinctiveness of your services. We often utilize Google's Display Network due to its broad accessibility, Facebook for its refined guest targeting capabilities, and LinkedIn for business-to-business initiatives. However, as a hotel, your needs are unique and we will always customize the platform selection to align with your specific requirements, guaranteeing we optimize the effectiveness of your display advertising campaign.
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What should I expect to spend on a display advertising campaign?
The expense associated with display advertising is not fixed; it fluctuates based on various elements. These include your intended guest demographic, the level of competition within the hotel industry, and the platforms you opt for showcasing your advertisements. We understand these complexities and are committed to collaborating with you to devise a budget that is in sync with your hospitality objectives, ensuring optimal return on investment. For a customised cost estimate tailored to your hotel's unique needs, don't hesitate to connect with us!
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
