“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Ever feel like you’re not getting the most value out of your digital marketing efforts? Have you invested in online campaigns, yet your ROI seems painfully low?
Your business deserves better. And the path to better begins with a thorough, data-driven digital marketing audit. It’s an essential diagnostic tool, combing through every aspect of your current digital marketing strategy to propose actionable improvements.
Single Grain excels at providing strategic, revealing, needle-moving audits. Our team of experts carefully examines your business’s digital presence and its performance, identifying what is working and, more importantly, what isn’t.
At Single Grain, we put existing strategies to the test. We rigorously analyze your website, social media profiles, SEO performance, content, and pay-per-click campaigns to deliver a comprehensive assessment of your digital marketing efforts.
We determine the effectiveness of your initiatives and reveal undiscovered opportunities that could skyrocket your business growth. Our in-depth insights are designed to help you calibrate your strategy toward improved results and greater ROI.
Our diligence breeds success. When you engage Single Grain for a digital marketing audit, you get the benefit of our:
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Eric Siu, Neil Patel, Ralph Burns, and Kasim Aslam discuss the shift from performance to brand marketing in paid advertising, highlighting the importance of a full-funnel approach and impression-based channels for long-term growth. They explore the transition to ads that include consideration and awareness phases and the challenges of digital marketing attribution. The discussion also covers the need for analyzing campaign impacts beyond 30 days, the role of data, and the importance of patience in top-of-funnel campaigns for sustainable growth.
A digital marketing audit is a comprehensive, systematic analysis of the strategies, tactics, and results of your current digital marketing efforts. It examines your website, SEO, social media presence, content strategy, and other digital marketing elements. Our expert team will look at key metrics, evaluate your online presence, and compare it to your competitors. The goal is to identify what’s working, what’s not, and where there are opportunities for improvement. It’s like a health check-up for your digital marketing strategy.
The frequency of a digital marketing audit can vary depending on your business and its objectives. However, as a general rule, we recommend conducting a comprehensive audit at least once a year. This can help you stay up-to-date with the fast-paced digital marketing landscape, ensure you’re meeting your KPIs, and keep your strategy aligned with your business goals. However, if you’re launching a new product, rebranding, or noticing a significant drop in performance, an additional audit may be necessary.
A digital marketing audit can provide invaluable insights into your business. It can help you understand what’s working well, where there’s room for improvement, and what strategies may not be delivering as expected. It enables you to make data-driven decisions, optimize your strategy, and ultimately increase your ROI. Furthermore, it can help you identify new opportunities, better understand your audience’s behavior, and stay ahead of your competitors. It’s like having a roadmap to your digital marketing success.
While you may conduct a basic audit yourself, a professional digital marketing audit is more comprehensive and can provide deeper insights. Our team of digital marketing experts have the skills, experience, and tools to conduct a thorough audit. They can critically analyze your online presence, uncover hidden issues, and provide strategic recommendations. Doing it yourself might save you money upfront, but hiring professionals can provide a greater return in the long run by identifying improvement areas you might not have noticed and suggesting effective strategies you might not have considered.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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