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Turning Leads into Conversions

Are you experiencing a flood of leads but a frustratingly low conversion rate? This common problem can cause businesses to stagnate, missing out on substantial revenue.

While generating numerous leads can be a positive indication of your outreach efforts, failure to convert these leads can lead to a discouraging cycle. This could be due to a variety of factors, such as focusing too much time on quantity rather than quality leads, or lacking proper follow-up strategies.

The solution here is to focus not just on lead generation, but also on lead nurturing and conversion strategies that build relationships with prospects and nudge them down the sales funnel.

With Single Grain, we can help bridge this gap. As an experienced digital marketing agency, we’ve perfected the strategies that prioritize quality lead generation and effective lead management. We promise to transform your lead generation efforts into solid conversions.


Single Grain's Specialization: Mastering Lead Generation and Conversion

At Single Grain, we understand that optimal lead generation is a delicate balance between quantity and quality. By leveraging data-driven strategies, we assure you that we source meaningful leads with high potential to convert.

We also understand the significance of properly managing and nurturing these leads. Our methods are designed to guide your leads down the sales funnel, ensuring that they evolve into paying customers. Whether it’s expertly timed follow-ups or personalized content tailored to your leads’ specific needs, we possess the acumen to convert your leads into loyal clients.

Turning leads into conversions effectively is an intricate process, but that’s exactly where Single Grain thrives. We have the knowledge, experience, and dedication needed to streamline this process and significantly boost your business growth.

Here are some of the lead generation and conversion services that we provide:

  • Data-Driven Lead Generation
  • Quality Lead Sourcing
  • Lead Nurturing
  • Conversion Rate Optimization
  • Personalized Follow-Up Strategies
  • Content Marketing Tailored to Your Leads

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Wikipedia’s SEO Strategy, 2024 Marketing Predictions, Iman Ghadzi’s Secret to 100M Views, and If Blogging Is Still Worth It (Marketing 101 Dec 2023 Week 3)

In this episode, we explore why Wikipedia consistently ranks well on Google, the effectiveness of Google ads, identity layering in marketing, and predictions for 2024, including podcast growth, YouTube dominance, blogging, and the potential blunting of programmatic SEO. We also discuss SEO strategies for generating more traffic, content strategy for social media, making money online, and ad spend management. The episode also touches on the importance of creating unique content and the potential decreasing effectiveness of black hat SEO tactics.

Learn More About The Work We’ve Done

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • Do you want to achieve the same numbers?

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Frequently Asked Questions

And We Have The Answers

  • How does a digital marketing agency help in lead generation?

    Digital marketing agencies specializing in lead generation utilize a combination of marketing strategies, technologies, and analytical insights to deliver highly qualified prospects right to your business. They focus on creating engaging content and targeted campaigns that capture the interest of your potential customers. Through SEO, content marketing, social media marketing, PPC advertising, and more, they attract, nurture, and convert potential leads into loyal customers. Remember, it’s not just about quantity, but the quality of leads that matters.

  • What strategies does a digital marketing agency use for lead generation?

    An effective digital marketing agency employs a variety of strategies for lead generation. This includes search engine optimization (SEO), Pay-Per-Click (PPC) advertising, content marketing, social media marketing, and email marketing. The aim is to create a multifaceted and integrated approach that reaches potential leads at all stages of the customer journey, from awareness to decision. The agency will tailor these strategies to your business, its audience, and its specific goals to ensure the best possible results.

  • How can a digital marketing agency measure the success of lead generation campaigns?

    Digital marketing agencies use a variety of metrics and tools to measure the success of lead generation campaigns. Some of the key metrics include the number of new leads generated, the conversion rate (how many leads become customers), cost per lead, and the ROI of the campaign. They also track website traffic, social media engagement, and email marketing performance. By closely monitoring these metrics, agencies can adjust campaigns for maximum effectiveness and continuously improve your lead generation efforts.

  • How soon can I expect results from a digital marketing agency's lead generation services?

    While it’s natural to want immediate results, lead generation is a process that builds over time. The timeline for seeing results can vary depending on your business, the strategies implemented, and the level of competition in your industry. However, most businesses start seeing an uptick in lead generation within the first few months. Remember, the focus is not just on generating leads quickly, but on attracting high-quality leads that are more likely to convert into customers in the long term.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Sales Leads

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth


Level Up Your Marketing Without Increasing Your Headcount

Amplify Sales Leads