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Boost Your Conversions with Solid CRO Strategies

Is your FinTech platform attracting a multitude of users but struggling to convert them into active financial participants? This could be due to a lack of effective Conversion Rate Optimization (CRO) strategies. Without a robust CRO plan, even substantial user traffic will not translate into the high conversion rates you need to drive your FinTech business forward.

Resolving this issue requires implementing a meticulous and data-driven CRO strategy, tailored specifically for the unique challenges of the FinTech industry. It’s not just about making changes; it’s about making the right changes based on actionable insights and data. This is where an experienced agency like Single Grain, with a proven track record in CRO campaign management for FinTech, can make all the difference.


Ace Your Conversions with Single Grain's Strategic Approach

At Single Grain, we tailor our CRO campaign management strategy to meet your unique FinTech needs. We dive deep into your website analytics, scrutinizing user behavior, pinpointing bottlenecks, and harnessing these insights to craft an actionable plan. Our goal is to accurately comprehend what transforms a casual visitor into a loyal customer for your FinTech business.

As part of our bespoke CRO campaign management plan, we consistently run A/B and multivariate tests to optimize your website design, content, and overall user experience. We understand the importance of an exceptional user experience and continuous testing in driving conversions in the fast-paced world of financial technology.

With our expert CRO campaign management, you’ll not only see an increase in conversions but also cultivate customer satisfaction and loyalty. The ultimate benefit? A boost in your bottom line, crucial for thriving in the competitive FinTech landscape.

Our CRO campaign management services include:

  • Conversion Auditing
  • Landing Page Optimization
  • A/B Testing
  • Multivariate Testing
  • User Experience Optimization

Ready to take your FinTech platform to the next level? Let’s turn those casual visitors into loyal customers together.

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

What’s Old in Marketing Is New Again, and What’s New Is Old

In episode #2630, we discuss "what's old is new again" in marketing. We highlight the importance of adapting industry-specific strategies to current market conditions and provide examples of how old marketing channels can still be effective. Additionally, we discuss limitations of relying solely on new marketing techniques and emphasize expertise, authority, and trust in creating valuable content.

Learn More About The Work We’ve Done

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What sets your CRO campaign management services apart from others?

    Our strength lies in our distinctive, data-informed methodology that distinguishes us from other firms. Our cadre of seasoned professionals merges time-tested tactics with pioneering plans to yield quantifiable outcomes. We possess a comprehensive understanding of Conversion Rate Optimization (CRO) and have a history of success with a diverse range of clients, from thriving FinTech companies to nascent startups. As a central player in the digital marketing sphere, we consistently keep abreast of the most recent CRO developments.

  • How does CRO campaign management differ from traditional digital marketing?

    Traditional FinTech marketing strategies primarily focus on amplifying brand recognition and boosting visitor numbers. However, the essence of CRO campaign management lies in refining your website or landing page to elevate the proportion of visitors who transition into actual clients. It’s not merely about generating traffic, but rather, it’s about capitalizing on the existing traffic and transforming them into profitable conversions.

  • Which platforms are most effective for CRO campaign management?

    The success of a CRO platform in the FinTech sector is largely contingent on your unique business model and target audience. Our proficient team dives deep into your business requirements, leveraging both historical metrics and innovative insights to pinpoint the platforms that will most efficiently resonate with and captivate your potential clientele. Our primary objective is to maximize your ROI and facilitate exponential growth for your financial technology enterprise.

  • How much should I budget for CRO campaign management?

    The optimal financial allocation for your CRO campaign hinges on several elements, such as your FinTech firm’s scale, objectives, and fiscal resources. We craft tailored proposals, recommending budget distributions that will proficiently boost your conversion rates via digital avenues. Our goal is to ensure you receive the highest return on your investment.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Optimize FinTech Conversions

— Testimonials

Our Creds


— Our clients love us

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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“We can always count on them to deliver high-quality content on time”

“SingleGrain has been there to help take a lot of the stress out of the process. We can always count on them to deliver high-quality content on time, and knock it out of the park.”

— Meredith Wood
Head of Content, Fundera.com


Level Up Your Marketing Without Increasing Your Headcount

Optimize FinTech Conversions