We Have Driven Impact At

  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo

Finding Your Writing Voice in a Crowded Market

Are you finding it challenging to stand out in the crowded SaaS market and effectively communicate your unique value proposition?

  • Your innovative software solution isn’t making the impact you desire because your content lacks the necessary clarity and precision.
  • You’re investing significant resources into your SaaS business, but feel like your voice is getting lost in the industry’s constant chatter.
  • Content writing for SaaS is a complex task, and you’re unsure if your efforts are laying the groundwork for future growth.
  • You feel like you’re running in circles, producing content that doesn’t engage or convert your target users.

Exceptional content writing is the secret weapon to distinguishing your SaaS business in today’s saturated digital ecosystem. It is the catalyst that fosters meaningful connections with your users and transforms them into loyal subscribers.

Single Grain understands the power of well-crafted content and how to tailor it to resonate with the SaaS audience. Our team of expert content writers can imbue your digital content with the right tone, voice, and authenticity to captivate your users and communicate the value of your software solutions.


Single Grain: Your Content-Specialist Ally

Allow Single Grain to take on the task of content writing, freeing you to concentrate on your core competency – managing your SaaS business. We excel in creating compelling content that resonates with your target audience, ignites discussions, and prompts action.

Our experienced content writers understand that the ideal mix of creativity, strategy, and search-engine friendly techniques can elevate your SaaS content from ordinary to extraordinary. Whether it’s blog posts, articles, web content, or social media posts, we employ storytelling techniques that captivate and delight your SaaS audience.

Single Grain isn’t just any content writing agency. We’re a partner committed to your SaaS brand’s voice and vision. We’re dedicated to producing content that is tailored to your needs and speaks volumes to your audience in the SaaS industry.

Beyond content writing, our services include:

  • Blog post creation
  • Website content creation
  • Social media content creation
  • Search Engine Optimization (SEO)
  • Email marketing content
  • Ecommerce product descriptions
  • And much more

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Dominating Social Media: What to Post

Neil and Eric analyze 2024 social media content performance, focusing on engagement-driving posts, including text-based content and user-generated materials on platforms like Instagram, YouTube, and TikTok. They discuss strategies for using short and long-form videos, AI-generated CTAs to enhance conversion rates, content upgrades for higher opt-in rates, and the evolution of SaaS in content marketing. This episode is part of a series where they share marketing tips and strategies, drawing on their extensive entrepreneurial experience.

Learn More About The Work We’ve Done

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How does a content writing agency differ from a typical copywriting service?

    A SaaS-focused content writing agency takes a comprehensive view of content generation. Instead of merely providing typical copywriting services, they concentrate on delivering meaningful value to the user base. Their goal is to captivate, enlighten, and stimulate action, creating a strategy that cultivates enduring connections between your software solution and your clients. This approach nurtures loyalty and promotes user adoption and retention.

  • How can a content writing agency amplify my brand’s visibility?

    In the realm of Software as a Service (SaaS), content writing agencies excel in weaving engaging stories around your brand, enhancing its relatability and recall value. They employ tried-and-tested SEO methodologies to amplify your digital footprint, tactically positioning keywords to garner search engine interest. With a deep comprehension of your target user base, they curate content that strikes a chord, fostering user interaction and bolstering your brand’s online visibility.

  • What types of content can a content writing agency provide?

    The purview of a SaaS-focused content writing agency is vast, covering an array of content types. The agency is skilled in crafting diverse materials, from insightful blog entries, authoritative articles, and comprehensive whitepapers to engaging social media posts, personalized email newsletters, and compelling website text. The agency customizes the content to align with your unique business goals and to captivate your specific audience in the most effective manner.

  • How can a content writing agency fit into my marketing budget?

    Engaging a content writing agency can be a financially savvy move for your SaaS business’s marketing approach. They provide flexible services that can be tailored to fit diverse financial plans, enabling you to receive top-notch content without straining your budget. By delegating content production, you can conserve internal resources and concentrate on other facets of your enterprise. Moreover, the amplified user engagement and customer retention stemming from expert content creation can lead to a significant return on investment.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify SaaS Awareness

— Testimonials

Our Creds


— Our clients love us

client photo

“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

client photo

“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

client photo

“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Amplify SaaS Awareness