Maximize ROI and Reach with Single Grain's Bing Ads Expertise

We help you tap into Microsoft's powerful ad network that many marketers overlook—reaching 37% of US desktop searches and 44 million users Google can't touch. Our Bing Ads specialists drive quality traffic at costs 30-40% lower than Google.
Why Your Brand Needs Bing Ads Strategy

While everyone fights for attention on Google, Microsoft Advertising offers a less crowded, more cost-effective path to qualified customers. With lower CPCs and higher conversion rates, it's the smart addition to your digital mix.

At Single Grain, we leverage Microsoft's ecosystem to deliver results across:

Microsoft Search Network
Bing, Yahoo, AOL, DuckDuckGo, and partner sites
Professional Targeting
LinkedIn integration for precise B2B audience targeting
Microsoft Properties
Windows, Edge, Outlook, and Microsoft Start placements
Retail & Entertainment
Xbox, Netflix, and Amazon shopping integrations
Ready to reach new audiences at lower costs?
Let's Talk
How We Help You Win on Microsoft Advertising
We don't just copy your Google campaigns and hope for the best. Our team builds Microsoft-specific strategies that leverage the platform's unique advantages and audience characteristics.
Uncover Platform-Specific Opportunities
We analyze Microsoft's distinct search patterns and user behaviors that differ from Google. Our specialists identify high-performing keywords with less competition and lower costs, along with Microsoft-exclusive targeting options that your competitors are likely missing.
Target the Premium Audience
We help you reach Microsoft's valuable user base—typically older, more affluent professionals with higher purchasing power. By leveraging LinkedIn profile targeting and Microsoft's first-party data, we connect you with decision-makers who control budgets.
Ready to outperform on Microsoft Advertising?
Optimize Budget Allocation
We maximize your ad spend by taking advantage of Microsoft's lower CPCs (30-40% less than Google) and higher CTRs. Our team continuously fine-tunes bidding strategies to capture quality traffic while maintaining cost efficiency across campaigns.
Create Platform-Optimized Creative
We develop ad messaging and extensions specifically for Microsoft's audience. From responsive search ads to Microsoft-exclusive features like multimedia ads and action extensions, we craft content that resonates with Bing users and drives higher engagement.
Implement Cross-Platform Intelligence
We don't operate in silos. Our team applies insights from your Google campaigns while recognizing Microsoft's differences. This balanced approach lets us implement what works quickly while avoiding costly mistakes and missed opportunities.
Our Bing Ads Services
Our Microsoft Advertising specialists help you capture valuable traffic and conversions from an often-overlooked platform with less competition and lower costs.
Account Structure & Setup
Strategic Campaign Management
LinkedIn & Audience Targeting
Ad Creative Development
Technical Optimization
Analytics & Reporting
Strategic Growth Planning
Microsoft Ads account creation Campaign structure development Import & optimization of Google campaigns Conversion tracking implementation UET tag setup Goal configuration Audience definition
Keyword research & selection Competitor analysis Bid management Budget allocation Performance forecasting A/B testing strategy
LinkedIn profile targeting Company & job function segmentation Industry & interest targeting In-market audience selection Custom audience creation Remarketing implementation
Responsive search ad creation Expanded text ads Multimedia ads Dynamic search ads Shopping campaigns Ad extension implementation A/B testing execution
Quality score improvement Landing page optimization Page load speed enhancement Mobile experience refinement Cross-device tracking
Custom performance dashboards Conversion tracking ROI analysis Cross-platform attribution Competitive benchmarking Monthly performance reviews
New feature implementation Expansion opportunities Seasonal strategy adjustments Budget scaling recommendations Microsoft Advertising beta access
The Single Grain Difference: What Sets Our Bing Ads Agency Apart
We're Microsoft Advertising Specialists
Unlike agencies that treat Microsoft as an afterthought, we have dedicated specialists who understand its unique advantages. We don't just duplicate Google campaigns—we build Microsoft-specific strategies that leverage the platform's distinct audience and features.
We Focus on Business Outcomes
We don't chase vanity metrics like impressions or clicks. Our campaigns are designed to drive actual business results—qualified leads, sales, and revenue. Every dollar spent is tracked and optimized toward your specific business goals.
We Leverage Cross-Platform Insights
Our experience across Google, social, and programmatic channels gives us unique perspective on what works. We apply these insights to your Microsoft campaigns while respecting the platform's differences, creating integrated strategies that amplify overall performance.
We're Your Strategic Partners
We don't just set campaigns and send reports. Our team proactively identifies new opportunities, communicates challenges, and adapts to market changes. We function as an extension of your marketing team, aligning Microsoft Advertising with your broader business objectives.
Ready to Tap Into Microsoft's Overlooked Potential?
Stop leaving money on the table by focusing solely on Google. Microsoft Advertising connects you with 44 million searchers Google can't reach, at costs 30-40% lower. While your competitors fight for attention on overcrowded platforms, we'll help you capture valuable traffic from Microsoft's premium audience of decision-makers and professionals with higher purchasing power.