Boost Bookings and Revenue with Single Grain's Hotel Advertising Expertise

We help your hotel stand out in a crowded market—not just on OTAs, but across social media, search engines, and emerging platforms. Our team builds advertising campaigns that drive real bookings, higher ADR, and increased RevPAR.
Why Your Hotel Needs to Be Everywhere

Potential guests don't just check Booking.com or Expedia anymore. They browse Instagram for travel inspiration, ask ChatGPT for recommendations, and watch TikTok videos to discover hidden gems.

At Single Grain, we ensure your hotel appears where modern travelers are actually looking:

Search Engines
Google, Bing, Maps, Travel-specific search, AI Overviews
Social Platforms
Instagram, TikTok, Pinterest, Facebook, LinkedIn
Booking Channels
OTAs, Direct website, Mobile apps, Voice booking
Review Sites
TripAdvisor, Google Reviews, Yelp, Trust Pilot
Ready to fill your rooms year-round?
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How We Help Your Hotel Stand Out and Convert
We don't just run generic ads and hope for bookings. Our team builds a comprehensive hotel marketing strategy that puts your property in front of high-intent travelers at every stage of their booking journey.
Identify Your Ideal Guest Profiles
We research what your target guests actually search for, how they plan trips, and what amenities matter most to them. Our team uncovers the specific keywords, questions, and pain points that drive booking decisions for leisure travelers, business guests, and special event attendees.
Analyze Your Competitive Landscape
We examine how competing hotels in your market position themselves across all platforms, from OTAs to social media. This reveals exactly where your property can differentiate itself, whether through unique amenities, better visuals, or more compelling offers.
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Create Platform-Specific Campaigns
Different channels require different approaches. We craft tailored content for search engines, social feeds, OTAs, and review sites—highlighting your property's unique selling points with visually stunning imagery, compelling copy, and strategic calls-to-action.
Implement Cross-Channel Promotion
We transform your hotel's best features into multi-platform content. A stunning lobby becomes an Instagram Reel, a guest testimonial turns into a TikTok story, and your signature restaurant becomes a featured Pinterest collection—reaching travelers at every touchpoint.
Optimize for Direct Bookings
Our campaigns drive traffic to your direct booking channels where possible, reducing OTA commission costs. We implement conversion rate optimization on your website and create special offers that incentivize guests to book directly rather than through third parties.
Our Hotel Advertising Services
Our specialized hotel marketing services help you attract more travelers, convert them into guests, and turn those guests into loyal repeat customers and brand ambassadors.
Visual Content Creation
Paid Advertising Management
Social Media Marketing
Local & Destination SEO
Website & Booking Optimization
Reputation Management
Performance Analytics
Professional photography direction Virtual tours and 360° videos Room and amenity showcases Destination marketing content Seasonal campaign visuals User-generated content curation Video testimonials and property stories
Google Hotel Ads optimization Meta travel ads Social media advertising Remarketing campaigns Programmatic display advertising Metasearch engine management
Instagram and TikTok strategy Influencer partnerships Content calendars Community management Social listening and engagement Platform-specific optimization
Google Business Profile optimization Local search visibility Destination content strategy Schema markup implementation Maps and directions optimization Local event tie-ins
Booking engine integration Mobile booking experience A/B testing for conversion Rate parity monitoring Upsell opportunity implementation Abandonment recovery
Review generation strategy Response management Sentiment analysis Competitive benchmarking Guest satisfaction tracking Review platform optimization
Custom booking attribution Revenue tracking by channel Cost per acquisition analysis Seasonal performance reporting ADR and RevPAR impact tracking ROI calculation by campaign
The Single Grain Difference: What a Great Hotel Advertising Partner Delivers
We Understand Hospitality Marketing
We don't just know digital advertising—we understand the unique challenges of hotel marketing. From seasonal demand fluctuations to OTA dependencies, we build strategies that address the specific needs of hospitality businesses to drive direct bookings and increase RevPAR.
We Focus on Revenue, Not Just Bookings
Beyond filling rooms, we help optimize your average daily rate and revenue per available room. Our campaigns target high-value guests, promote upsells, and leverage dynamic pricing strategies to maximize your property's overall revenue potential.
We Create Property-Specific Strategies
Whether you're a boutique hotel, luxury resort, or business-focused property, we craft marketing approaches specifically for your unique selling points and target audience—not generic campaigns that could apply to any accommodation.
We Deliver Measurable Results
Our reporting connects advertising efforts directly to booking outcomes. You'll see exactly how campaigns influence reservations, which channels deliver the best ROI, and how your marketing spend impacts bottom-line revenue growth across all booking sources.
Ready to Fill Your Rooms with Ideal Guests?
Stop relying solely on OTAs and traditional advertising. Today's travelers discover and book accommodations across multiple platforms, and your hotel needs to be there. While your competitors focus on the same old channels, we'll help you build visibility across Google, Instagram, TikTok, and emerging platforms. Let's get your property in front of more qualified travelers, wherever they're looking for their next stay.
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