In episode #848, we discuss how to put on a simple brand building event. Tune in to hear what you can do to help build your brand with a live event.
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TIME-STAMPED SHOW NOTES:
- [00:27] Today’s Topic: How to Put On A Simple Brand Building Event
- [00:35] Last year, we had a Q&A event in LA.
- [01:15] We spent $3000 and made $2500, so we only lost $500.
- [01:30] Start small and be ok with losing money.
- [01:40] It’s important to have the right audience in attendance,
- [02:25] Having the right people will give you a greater ROI.
- [03:26] If you want to speak to the people you want to reach, think about what they would pay, what they would want out of the event, etc.
- [03:50] Most companies generate some amount of business from networking.
- [04:30] If it’s not high-ticket, you will lose money.
- [05:12] If you are small, start small and have just one audience draw speaking at your event.
- [05:53] That’s it for today!
- [05:57] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!
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The post How to Put On A Simple Brand Building Event | Ep. #848 appeared first on Marketing School Podcast.
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