The price of Facebook ads depends a lot on what you sell, what results you expect, and your budget. Ad costs also vary greatly by country, industry, target audience, placement and time of year.

Some rules of thumb that will help you gauge your ultimate costs are:

• The more expensive your offer, the more you can expect to spend. This doesn’t mean your costs per click (CPC) will be higher, only that your campaign’s total costs will likely be.
• The more aggressive you are to get results, the more you can expect to spend.
• Bottom-of-the-funnel objectives like “Sales” and “Conversions” are more expensive than top-of-the-funnel ones such as “Brand Awareness” and “Reach.”

When you discuss your project with us, we’ll be able to tell you in greater detail about how much you can expect to pay.

Yes! Social media advertising with Facebook ads allow you to:

• Target all sorts of audiences granularly, something unparalleled by almost any other ad platform
• Create campaigns that fulfill several goals within your campaigns, including brand awareness, traffic generation, lead generation and sales
• Control your spending and the results you get
• Expand your messaging and learn more about the best ways to communicate with your audience

We have used Facebook ads to generate incredible results for all our clients, and we can help you with your own needs.

On average, you can expect to see results from our paid acquisition campaigns in the first three months.

Advertising on Facebook means running ads exclusively through this network. The ads show up in different parts of Facebook’s feed, the Messenger app, and even on non-Facebook apps and websites. Social media advertising on this platform offers different ad formats, including images, carousels, videos, and more.

Facebook makes it easy for your paid ads to communicate a unique message to the people that matter the most to you — your audience.

You can create these audiences based on demographic, behavioral, and interest-based data from Facebook’s user profiles. You can also target audiences based on past behaviors on your site (known as “custom audiences”) or based on similar traits (known as “lookalike audiences.”)

Since people react more positively to relevant ads, advertising on Facebook is often an effective and lucrative way to promote your brand online.

To advertise your brand successfully with Facebook ads, you need to promote a product or service (an “offer”) in a way that engages your target audience. Based on your offer, you select a campaign’s objective and a budget.

Then you define your target audience and your ad’s placements. Finally, you create your ads, and launch your campaign. Once this social media giant approves the ads, they will be good to go.

The most important part of Facebook Ads is to create copy that resonate with the right people and keep users engaged with the platform. In other words, the better your ads generate likes, shares and comments, the higher their reach and the lower their costs.

That’s your ultimate goal with social media advertising, and that’s what we excel at.