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How to Reduce Your Bounce Rate | Ep. #175
In Episode #175, Eric and Neil discuss how to reduce your bounce rate. A bounce rate is the percentage of visitors to a particular website who navigate away after viewing…
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Which Social Media Metrics Actually Matter? | Ep. #174
In Episode #174, Eric and Neil discuss the two social media metrics that actually matter. These metrics are THE indicators that show whether or not your marketing strategy is working….
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How to Write a Killer Blog Post | Ep. #173
In Episode #173, Eric and Neil discuss how you can write a killer blog post. Many people can slap a string of coherent sentences together and call it a blog—but,…
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How to Keep Your Users Engaged with Your Video | Ep. #172
In Episode #172, Eric and Neil discuss how you can keep your users engaged with your video. Videos are becoming a more common way in which we share content, so…
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7 Age-Old Advertising Principles that Are Still Relevant Today | Ep. #171
In Episode #171, Eric and Neil discuss the 7 age-old advertising principles that are still relevant and effective to this day. Tune in to learn how the big companies like…
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7 Advanced Marketing Automation Tactics for Your Blog | Ep. #170
In Episode #170, Eric and Neil discuss 7 advanced marketing automation tactics for your blog. Marketing automation allows you to know your subscribers better and respond to their behavior. Tune…
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7 Steps for Running a Successful Webinar | Ep. #169
In Episode #169, Eric and Neil discuss the 7 steps for running a successful webinar. Using webinars is one of the best ways to drive people to your website. Half…
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How to Create Content that People Actually Search For | Ep. #168
In Episode #168, Eric and Neil discuss how to create content that people actually search for. Creating content that grabs an audience and attracts visitors requires some effort on your part,…
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7 Unconventional Ways to Learn Marketing | Ep. #167
In Episode #167, Eric and Neil discuss the 7 unconventional ways to learn marketing. You can learn in more ways than just reading a Dummies Guide or checking in at…
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Why No One Is Reading Your Content | Ep. #166
In Episode #166, Eric and Neil discuss the reasons why no one reads your content. Writing content may be easy for you, but are people actually reading it? Is it…
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How We Got Our Podcast to One Million Downloads in Just 4 Months | Ep. #165
In Episode #165, Eric and Neil discuss how they got their podcast to 1 million downloads in just 4 months. Starting a podcast requires a knowledge base. You need to…
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What Is Account-Based Marketing and How Can You Leverage It? | Ep. #164
In Episode #164, Eric and Neil discuss what account-based marketing is and how to leverage it. Account-based marketing is a new term for an old, tried and true practice for…