Inbound Marketing Agency Focused on Generating & Nurturing Warm Leads at Scale
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Single Grain is an award-winning inbound marketing agency with the expertise to help you generate more leads and close more deals.
You know inbound marketing is more efficient and delivers higher ROI than outbound. You know it’s more scalable, too, and that nailing your inbound strategy means a consistent stream of qualified leads. Yet you’re still heavily reliant on your sales team to generate leads, and your content marketing efforts just aren’t delivering results.
Something needs to change. And Single Grain can make it happen.
We’ve helped clients like Crunchbase, Drift and Recurly to plan, implement and execute impactful inbound marketing strategies that attract warmer leads, nurture them with highly engaging content. and guide them through the path to purchase.
Our Focus: Getting You More Qualified Leads
Our scalable methodology is based on leveraging valuable content to attract the right prospects, engaging them through smart insights and actionable solutions that speak to their biggest pain points, and crafting persuasive stories that back up your credentials.
Our inbound marketing campaign strategy consists of:
- Content marketing strategy planning and execution
- Campaign tracking and monitoring
- Search engine optimization
- Conversion optimization
- Competitor analysis
- Content optimization
- Demand generation
- Email marketing
- Paid search
- Social ads
We Specialize in HIGH-ROI Inbound Marketing Campaigns
Vanity metrics aren’t for us. If you become a Single Grain client, you’ll never hear us talk about fluffy, non-impactful goals.
If it doesn’t directly contribute to your bottom line, we’re not interested.
Our multidisciplinary team knows everything there is to know about SEM, SEO, content marketing, social advertising and PPC, giving us a wealth of options to drive highly qualified traffic to your website.
Once prospects arrive on your key landing pages, our conversion rate specialists give you the best possible chance of turning them into warm leads eager to learn more about your product.
With certifications in multiple CRMs, like Marketo, we can quickly and seamlessly integrate into your lead scoring and nurturing system, ensuring that your resources are focused on only the highest-value leads.
At every step of the way, we’ll report on progress and performance, so you’ll never be in the dark about what we’re doing and whether it’s working. And by analyzing the data and running A/B tests, we’ll optimize your campaign to maximize your return. You won’t find us repeating the same thing month after month if we can improve your results by doing something different.
Inbound Marketing FAQs
What is inbound marketing?
Inbound marketing is a marketing approach built around understanding the needs and pain points of your target audience, and using that information to engage them through valuable content.
Rather than interrupting your prospects while they’re doing something else, inbound marketing targets them when they’re actively searching for solutions to their business challenges – solutions that your product or service can provide.
Whether reaching them with long-form written content on a broad trend in their industry or an explainer video on how to resolve a specific problem, inbound marketing tactics provide prospects with the answers they need to move one step closer to buying your product – and solving their problem.
What are the best channels for inbound marketing?
Content is front and center in every effective inbound marketing campaign. Whether it means creating something shiny and new or optimizing your existing assets to drive results, content will be at the heart of our strategy.
Beyond that, our approach will be 100% informed by your business objectives. Sure, you want to generate leads and turn them into paying customers. But who are your prospects? Where do they hang out online? What are their challenges and goals?
Answering those questions (and lots more) will help us build an inbound marketing strategy that’s totally unique to your business. We don’t just “rinse and repeat” for all our clients.
How much should I expect to pay per month for effective inbound marketing?
Effective inbound marketing relies on a tailored strategy built around your company’s size, goals, and objectives. Our starting point is to build a customized proposal that outlines how much we believe it’ll cost to deliver your desired results.
How is Single Grain different from other inbound marketing agencies?
Every inbound marketing agency claims to be “different,” but hardly any of them have the experience and results to back up their claims.
Single Grain is different. We have extensive practical experience of building and scaling our digital marketing agency (CEO Eric Siu purchased a flailing agency for two bucks and grew it into a thriving, reputable seven-figure business. We know what works, what doesn’t, and how to apply our learnings to your campaign.
But that doesn’t mean we rely on a one-size-fits-all approach to inbound marketing. With experience across the full range of digital marketing channels, we’ll tailor our strategy to deliver the results you need to grow your business.