Traditional SEO is on its last legs, and the game has shifted to Search Everywhere Optimization—a strategy built for a world where traffic now flows from AI overviews, Reddit, YouTube, LinkedIn, and beyond. 

What makes content truly valuable in the age of AI? Why do thought leadership and smart content distribution still win?

Eric Siu – CEO of Single Grain and co-host of the Marketing School podcast–is offering an unfiltered view in this upcoming webinar about what’s actually working in digital marketing right now.

Whether you’re a founder, marketer, or content strategist, this webinar is packed with:

• Actionable insights on modern SEO
• AI workflows
• Modern ABM
• Content repurposing
• Audience-first thinking

Why attend?

• Hard-won, unfiltered insights
• What to do instead of traditional SEO
• How to build an audience through thought leadership
• Get Eric’s playbook for what’s working in B2B marketing

Learn what to double down on – and what to stop doing today.