You're Invited to Single Grain's webinar
The LinkedIn Ads Loophole: How to Reach C-Suite Decision Makers
Eric
Live on
Wed, August 20, 2025 - 9:00 am (PST)

LinkedIn has become the go-to platform for B2B marketers, but most are doing it wrong. Ad costs are high, targeting is noisy, and breaking through to executives feels like a shot in the dark.

But there’s a loophole — one that allows you to bypass the noise and go straight to the decision-makers.

In this webinar, you’ll learn:

  • Why most LinkedIn campaigns targeting executives fail (and what to do instead)
  • The current state of LinkedIn Ads: performance, pitfalls, and overlooked features
  • The ABM playbook to get in front of specific C-suite leaders
  • Real-world examples of efficient B2B campaigns using this approach
Eric
Eric Siu
CEO @ Single Grain and Podcast Host
Eric
Team Member
Stephanie Balaconis
Paid Media Director @ Single Grain
0
days
0
hours
0
min
0
sec
About The Event
Eric Wed, August 20, 2025 - 9:00 am (PST)
Eric About 1 hour

LinkedIn has become the go-to platform for B2B marketers, but most are doing it wrong. Ad costs are high, targeting is noisy, and breaking through to executives feels like a shot in the dark.

But there’s a loophole — one that allows you to bypass the noise and go straight to the decision-makers.

In this upcoming webinar, we’ll walk through how to reach the C-suite — predictably and profitably — through a smarter, leaner approach to B2B advertising.

In this webinar, you’ll learn:

  • Why most LinkedIn campaigns targeting executives fail (and what to do instead)
  • The current state of LinkedIn Ads: performance, pitfalls, and overlooked features
  • The ABM playbook to get in front of specific C-suite leaders
  • Real-world examples of efficient B2B campaigns using this approach

Why attend?

  • Break the B2B mold: Most marketers are wasting ad dollars — learn what the best are doing differently
  • Actionable ABM: Use LinkedIn like a true outbound channel, without relying on Sales Navigator
  • Live Q&A: Get your toughest LinkedIn ad questions answered on the spot

Spots are limited — save yours now.

Hosted by:

Eric Siu
CEO @ Single Grain and Podcast Host
Eric Siu is an investor, founder and advisor to companies. He is the Chairman of digital marketing agency Single Grain, which has worked with companies such as Amazon, Uber, and Salesforce.
Team Member
Stephanie Balaconis
Paid Media Director @ Single Grain
Stephanie Balaconis is the Director of Paid Media at Single Grain, bringing over 12 years of experience in digital marketing—from the early mobile era through today's paid media evolution. She specializes in performance-driven strategies, A/B testing, and optimizing campaigns across platforms like LinkedIn, Meta, YouTube, TikTok, and Spotify.
Single Grain is an award-winning digital marketing agency dedicated to driving persistent growth for remarkable companies like Amazon, Uber, and Salesforce since 2009. Specializing in Paid Media, SEO, Content Marketing, CRO, and Web3 Services.
Watch The Recorded Replays of Our Latest Events
AI Just Killed Traditional SEO - Here's Your Survival Blueprint
Traditional SEO is on its last legs, and the winners in 2025 are mastering Search Everywhere Optimization – from AI overviews to Reddit, YouTube, and LinkedIn. In this live session, Single Grain CEO Eric Siu shares the exact playbook he’s using to future-proof content, scale with AI workflows, and turn thought leadership into a growth engine in the AI era.

Hosted by:

Team member
Eric Siu
CEO @ Single Grain
The Next Era of SEO: Advanced SEO Strategies to Expand and Excel
Everyone knows the AI revolution in SEO is here. But, are you caught up on what AI is capable of? Our Head of SEO has been laser-focused on developing powerhouse AI strategies that are low-risk and built for long-term success. She tells all in this webinar.

Hosted by:

Team member
Eric Siu
CEO @ Single Grain
Team member
Maria Smart
Head of SEO @ Single Grain
What's Really Working for Organic Growth in 2024
The digital landscape is evolving at breakneck speed. Are you keeping up? In this session, Single Grain CEO Eric Siu and Active Campaign Growth Expert Casey Hill dive deep into the organic strategies that are actually moving the needle in today's complex digital ecosystem.

Hosted by:

Team member
Eric Siu
CEO @ Single Grain
Guest speaker
Casey Hil
Sr. Growth Manager @ Active Campaign