18 Ways to Create Excellent Linkbait
By Sujan Patel with 2 Comments
Links, links, links. We all want them, but we’re not completely sure how to get them. There’s no easy way to do it, but there are a multitude of tips you can implement to improve the likelihood your post, or website, gets linked to.
Linkbait, specifically, describes an action that is specifically taken to attract links. Some posts can generate traffic and conversation, but link bait specifically pulls in the eyes of the bloggers, and more important, the linkerati, to link to your website. Read More
10 Great Link Building Tips for New Sites
By Ross Hudgens with 1 Comment
Getting traffic for a new website can be difficult if you go about it the wrong way. Link building for a newly launched website differs strongly from websites in the mid to late stages of growth, as there are certain quality signals and processes to undergo that tell the search engines that your site should be trusted. Using poor link building techniques can lead to a lot of wasted efforts in the initial stages of site development.
Building authority and trust is vital to getting recognized by the search engines. Start with the below tips and you’ll be well on your way to blasting up the SERPs. Read More
19 Great Link Building Tips
By Sujan Patel with 4 Comments
Here we go again – another link building tip list. Single Grain is going to do you the favor of creating a list that’s not based on a single link bait tactic or thrown together with about 30 solid techniques, and 70 that will result in a negative ROI. These are the tips we use in our day-to-day to get websites convertible traffic and great search engine rankings, in a way that creates the great ROI businesses love.
We’ll spare you the 100 tips – we’ll stick to the nitty gritty, the stuff that creates solid, strong ranking increases that you, or your clients, will love. Read More
Should You Get That Link?
By Sujan Patel with 1 Comment
So you see a website on the internet, and immediately, you think to yourself “I want a link here”. I mean it’s a website – as long as it isn’t selling paid links, it has to pass some kind of juice or be of some value to you, right? Not really. Besides the standard evaluation practices, here are a few other tips to determining whether or not a link is worth acquiring.
Is there duplicate content on the page? Sometimes a page can appear natural but actual be full of torrid, useless duplicate content. Google tends to dislike websites with too much of this. It’s a good idea to grab a piece of text and search for it in Google to see if the site comes up first for the result. If it doesn’t, there’s good reason to not pursue acquiring a link – it may pass no value anyways, even if the website still ranks for its own domain name or title tag.
What’s the cache date? So you found a link page on a personal page on some random EDU site in the middle of nowhere. Try searching for it in Google. Is it even indexed? If it is, when’s the last time it’s been cached? If it’s a top or 2nd level page on the domain and it hasn’t been crawled in a long time, it’s a strong sign of the following things :
- The website owner no longer maintains the site.
- Google hates the site.
Based on all of these factors, it’s probably a waste of time to even send out a link begging e-mail now that you’ve gotten here. Your response rate is probably super low, and even if it gets posted, it’s probably of no value to you. Even if it is, you likely won’t get the benefit until months later, and it will only be incremental at best.
How does the MOZrank and PageRank match up? SEOMoz’s relatively new website valuation tool MOZRank is a good way to compare SEOMoz’s opinion to Google’s. If the MozRank SEOMoz gives is two or so points more than Google’s, there’s a good chance that the page has been devalued by Big Brother. It should never be the other way around, as SEOMoz does not penalize sites for their transgressions – it just views websites as poor based on standard link valuation policies.
A lot of link evaluation is gut feel and experience. While these tips won’t solve all of your link evaluation issues, they should help push you on the way to getting great, supportive juice to your website today.
Choosing a Quality Link Builder
By Sujan Patel with 3 Comments
So you’ve got a quality website, a good monetization strategy and superb, constantly updated content. Google sees you, but they don’t see you as nearly relevant enough to rank as high as you’d like in the rankings. Quite simply, Google is telling you that you need to link build.
If you’re like many business owners, you don’t have the time to do research on how to link build, or manually do it yourself. You don’t have a SEO in-house, and even if you do, he’s too busy to spend the sufficient time needed to get your URL air-dropped all over the internet. Read More
