“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Maximizing Returns with Programmatic Advertising
Feeling overwhelmed with navigating the complex world of programmatic advertising? Are ad spend inefficiencies or lack of targeted reach keeping you up at night?
Let’s face it. The landscape of programmatic ad buying is littered with intricate platforms, algorithms, and bidding strategies that can be daunting to decipher without specialist knowledge or experience. Your marketing dollars need to work for you, not against you, and this often requires a refined strategy and expertise.
The solution to harnessing the power of efficient programmatic advertising lies in utilizing programmatic managed services. By taking advantage of comprehensive managed services, businesses can unlock precision targeting and maximize their return on ad spend.
Here at Single Grain, we understand the nuanced ecosystem of programmatic ad buying. With our team of seasoned industry professionals and proven track record, we can turn your programmatic challenges into growth opportunities.
Our Specialties in Programmatic Managed Services
Single Grain’s programmatic solutions are designed to address your business’s specific needs and optimize your ROI. Leveraging data-driven strategies and advanced technologies, we help your ads reach the right audiences at the optimal time, all within your set budget.
We also know the importance of a fluid strategy in response to shifting trends, so we maintain an agile approach to ensure your campaigns stay current and effective in the dynamic digital landscape.
Our ongoing campaign optimization and real-time reporting also give you unmatched transparency and control over your campaigns. It’s not just about reaching your targets, it’s about surpassing them.
Here is a glimpse into key services you can expect from Single Grain’s programmatic managed services:
- Media strategy & buying
- Programmatic display & video
- Direct & private marketplace deals
- Targeting & segmentation
- Performance monitoring & optimization
- Transparent reporting & analytics
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more
In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.
Learn More About The Work We’ve Done
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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75% Lift in Add-to-Cart Rate
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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2x ROAS Increase Across All Channels
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+193% Increase in Monthly Sign Ups
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MQL Driven by LinkedIn Ads Increased By 193%
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31.4K More Clicks and 3.08M More Impressions
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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300% Increase in BOFU ROAS after switching to programmatic
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Increasing Free Quote Submissions on Homepage by 95%
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Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate
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454% Growth in Google Ads Revenue After Account Restructure.
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Click-Through Rate Increased by 325%
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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+85% Increase in Branded Searches and +10% Increase in ROAS
Frequently Asked Questions
And We Have The Answers
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What exactly are programmatic managed services?
Programmatic managed services are a specialized form of digital advertising. They involve using technology to automate the buying, placement, and optimization of media inventory, in real time. Instead of traditional, manual, and time-consuming methods, programmatic advertising takes advantage of machine learning and data-driven algorithms to deliver targeted and personalized ads to your audience. This automated approach can streamline the ad buying process and make your campaigns more efficient and effective.
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How can programmatic managed services benefit my business?
Programmatic managed services can offer a variety of benefits to your business. Firstly, they can significantly enhance your marketing efficiency by automating the ad buying process. This means you can reach your target audience more effectively, and often at a lower cost. Secondly, they allow for real-time optimization, meaning your campaigns can continually improve based on live data. Lastly, with programmatic advertising, you can leverage data to better understand your customers and tailor your messaging to them, enhancing engagement and conversion rates.
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Are programmatic managed services suitable for every type of business?
Programmatic managed services are not just for large corporations. They can be incredibly beneficial for businesses of all sizes, across various industries. The key is to understand your audience and their online behavior. By leveraging data-driven insights, programmatic advertising can help you reach the right people, at the right time, with the right message. Regardless of your business size or industry, if you’re looking to enhance your digital marketing efforts and drive more effective results, programmatic managed services could be an excellent fit.
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How can I get started with programmatic managed services?
Getting started with programmatic managed services begins with understanding your business goals and audience. Once this is clear, you can work with a trusted programmatic advertising partner who will guide you through the process, implement the right strategies, and manage your campaigns. They’ll help you leverage data and technology to reach your target audience more effectively and efficiently. Remember, the goal is not just to automate your advertising efforts, but to make them more targeted, personalized, and successful.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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Level Up Your Marketing Knowledge
Marketing School
A top business podcast with 90
million downloads
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading
Entrepreneurs
Entrepreneurs
