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Snapchat Launches New Advertising Feature: Snap Map
Snapchat recently introduced Snap Map, an exciting new feature for advertisers that builds the foundation of a powerful location-based ad business.Read full article -
Bing Shutting Down Campaign Planner for Keyword Planner
On July 26, Bing Ads Campaign Planner will retire to make way for Keyword Planner, a tool that helps advertisers find relevant keywords.Read full article -
Bing Adds “Popular Content” to Its Search Results
Bing added a new feature to its SERPs called "Popular Content," a box that showcases the most popular pages from the brand's site that you're searching for.Read full article -
Google Posts Now Available for All Google My Business Users
Google Posts, a feature that allows businesses to create posts directly on Google and enjoy high ranking in SERPs, is now available via Google My Business.Read full article -
4 Useful Updates to the Bing Ads Editor
Bing has just rolled out several new updates to its Bing Ads Editor, such as the ability to bulk edit, to give you more control over your ad campaigns.Read full article -
Facebook Launches Video Creation App
Facebook has announced that it will launch a standalone video creation app which will be integrated into Facebook Live later this year.Read full article -
How Google Has Been Addressing Brand Safety Concerns on YouTube
After many UK brands stopped running their ads on Google platforms, Google has been actively taking steps to address brand safety concerns on YouTube.Read full article -
Instagram Adds New “Favorites” Feature for Marketers
To stay ahead of the competition, Instagram has been adding new features recently, including Favorites, which reinvents private sharing on the platform.Read full article -
Facebook Messenger Adds Emojis and 3 More Features for Video Chats
To keep your video chats exciting, Facebook Messenger has added 4 new features: Animated Reactions, Masks and Related Effects, Filters, and Screenshots.Read full article -
Unique Reach – A Measurement Tool that Captures Impressions per Unique User
Google announced Unique Reach, which tells you how many times the same person has seen your ad. It’s not an ad blocker. It’s a measurement tool.Read full article -
New Google Attribution Tool Helps You Evaluate Your Marketing Campaign
"Is my marketing campaign working?" Google unveiled a new tool to track and report on your marketing strategies: Google Attribution.Read full article