# Why You Should Only Stick to One Marketing Channel \| Ep\. \#762

**URL:** https://www.singlegrain.com/episodes/marketing-school/why-you-should-only-stick-to-one-marketing-channel-ep-762/  
**Published:** 2018-09-01  
**Author:** Selena Templeton  
**Summary:** In episode \#762, Eric and Neil discuss why you should stick to one marketing channel\. Tune in to hear why focusing on one channel is so important\. TIME\-STAMPED SHOW NOTES:\.\.\.  

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In episode #762, Eric and Neil discuss why you should stick to one marketing channel. Tune in to hear why focusing on one channel is so important.

**TIME-STAMPED SHOW NOTES:**

- \[00:27\] Today’s Topic: _Why You Should Only Stick to One Marketing Channel_
- \[00:36\] When Eric has tried too many channels at once, he has failed.
- \[00:50\] Doing too much spreads you too thin and can lead to disastrous results.
- \[01:06\] Focus on the thing that is most successful.
- \[01:30\] Marketing is not just one channel, it has to encompasses everything.
- \[01:50\] Each individual should focus on their strongest skill set.
- \[03:10\] Neil is not great at Instagram, so he doesn’t bother with it.
- \[04:00\] Look at the most successful marketers. They crush it at social media, but they don’t ignore the other channels available (they just have another team member take care of it).
- \[04:19\] That’s it for today!
- \[04:34\] Go to [Singlegrain.com/Giveway](https://www.singlegrain.com/giveaway) for a special marketing tool giveaway!

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The post [Why You Should Only Stick to One Marketing Channel | Ep. #762](https://marketingschool.io/why-you-should-only-stick-to-one-marketing-channel-ep-762/) appeared first on [Marketing School Podcast](https://marketingschool.io/).