# What Should You Do When You’re Not Growing \| Ep\. \#740

**URL:** https://www.singlegrain.com/episodes/marketing-school/what-should-you-do-when-youre-not-growing-ep-740/  
**Published:** 2018-08-10  
**Author:** Selena Templeton  
**Summary:** In episode \#740, Eric and Neil discuss what you should do when you aren’t growing\. Tune in to hear how you can stimulate growth\. TIME\-STAMPED SHOW NOTES: \[00:27\] Today’s Topic:\.\.\.  

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In episode #740, Eric and Neil discuss what you should do when you aren’t growing. Tune in to hear how you can stimulate growth.

**TIME-STAMPED SHOW NOTES:**

- \[00:27\] Today’s Topic: _What Should You Do When You’re Not Growing_
- \[00:45\] If Eric is in a rut, he likes to take a break.
- \[01:08\] Clearing his head allows him to move forward and come up with better/new ideas.
- \[01:25\] When people stop growing, it is because they are relying on old tactics.
- \[01:37\] Neil likes to run drastic experiments to test out new ideas.
- \[01:53\] Growth is often boosted by unorthodox methods.
- \[02:00\] At Crazy Egg, they grew quickly by switching the homepage from a long sales page, to a much shorter, concise page.
- \[02:15\] They also tested the “sign in with Google” option, which worked out well.
- \[02:35\] After those methods began to hurt them, they switched it up again.
- \[03:15\] In general, if growth slows down, do the opposite of what you are currently doing.
- \[03:30\] Eric has a friend that does video advertising.
- \[03:55\] His secret is that he does the opposite of what people expect or request.
- \[04:15\] Think about how you can turn ideas on their heads.
- \[04:55\] That’s all for today!
- \[04:58\] If you could take two minutes out of your day, we are trying to improve the listening experience for you, so go to [Singlegrain.com/survey](http://singlegrain.com/survey) and help us gain some insight into what matters to our listeners.

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- [NeilPatel.com](http://neilpatel.com/)
- [Quick Sprout](https://www.quicksprout.com/)
- [Growth Everywhere](https://growtheverywhere.com/)
- [Single Grain](https://www.singlegrain.com/)
- [Twitter @neilpatel](https://twitter.com/neilpatel)
- [Twitter @ericosiu](https://twitter.com/ericosiu)

The post [What Should You Do When You’re Not Growing | Ep. #740](https://marketingschool.io/what-should-you-do-when-youre-not-growing-ep-740/) appeared first on [Marketing School Podcast](https://marketingschool.io/).