# The Top Marketing Tools that Eric and Neil Use to Run Their Businesses \| Ep\. \#239

**URL:** https://www.singlegrain.com/episodes/marketing-school/the-top-marketing-tools-that-eric-and-neil-use-to-run-their-businesses-ep-239/  
**Published:** 2017-03-27  
**Updated:** 2017-12-06  
**Author:** Selena Templeton  
**Summary:** In Episode \#239, Eric and Neil discuss the top marketing tools that they both use to run their businesses\. Tune in as they list the marketing tools that help their\.\.\.  

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In Episode #239, Eric and Neil discuss the top marketing tools that they both use to run their businesses. Tune in as they list the marketing tools that help their ships run smoothly so that you can know which tools are worth incorporating into your daily business operations.

### Time Stamped Show Notes:

- 00:27 – Today’s topic: _The Top Marketing Tools that Eric and Neil Use to Run Their Businesses_
- 00:50 – [Drip](https://growtheverywhere.com/Drip) is Eric’s email service provider 
    - 01:10 – Go to [GrowthEverywhere.com/Drip](https://growtheverywhere.com/Drip) to get their free plan
- 01:16 – Eric can’t live without [Leadpages](https://www.leadpages.net/)
- 01:47 – [Hubstaff](https://hubstaff.com/) is Eric’s team time tracking tool
- 02:05 – Eric uses [Slack](https://slack.com/) with different integration tools
- 02:24 – [Zapier](https://zapier.com/) has also been very helpful for Eric’s team
- 02:59 – Neil’s team uses [ Google Analytics](https://analytics.google.com/analytics/web/provision/?authuser=0#provision/SignUp/) and they use it daily
- 03:17 – For emails, Neil uses [Infusionsoft](https://www.infusionsoft.com/) and they paid a consultant to help them figure out how to use it
- 03:34 – Neil also uses [Plus This](https://www.plusthis.com/) within the Infusionsoft campaign
- 03:45 – Neil’s team also use [Ahrefs](https://growtheverywhere.com/ahrefs) on a daily basis
- 03:55 – [Buzzsumo](http://buzzsumo.com/) helps Neil’s team figure out topics they can write about
- 04:00 – [Buffer](https://buffer.com/) is used for social media scheduling
- 04:32 – Eric’s team relies on [Google Tag Manager](https://www.google.com/analytics/tag-manager/)
- 05:15 – [Edgar](https://meetedgar.com/) allows Eric’s team to schedule their social media posts
- 05:46 – Eric’s team uses [AdEspresso](https://adespresso.com/) and Ads Editor for their ads
- 06:05 – Eric and Neil both use [EverWebinar](https://everwebinar.com/main/index)
- 06:12 – [PicSnippets](https://picsnippets.com/) helps Neil with his email images
- 06:28 – Neil uses [SEMrush](https://www.semrush.com/) a lot, too
- 06:41 – Neil shares how he tracks his ranking in other countries 
    - 07:23 – Google “how to search on Google UK” while in the USA
- 07:35 – [Adbeat](http://www.adbeat.com/) is where you can check how well your competitors are doing with their ads
- 08:09 – That’s it for today’s episode!

### 3 Key Points:

1. Leverage the tools that make things easier and more organized for your team.
2. Find which tools suit your needs well—you also don’t want to overcomplicate things.
3. Staying on top of your business is of the utmost importance—it’s worth it to invest time, energy, and resources into the tools that will help you do this.

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- [NeilPatel.com](http://neilpatel.com/)
- [Quick Sprout](https://www.quicksprout.com/)
- [Growth Everywhere](https://growtheverywhere.com/)
- [Single Grain](https://www.singlegrain.com/)
- [Twitter @neilpatel](https://twitter.com/neilpatel)
- [Twitter @ericosiu](https://twitter.com/ericosiu)