# How to Win More Business as a Freelance Digital Marketer \| Ep\. \#243

**URL:** https://www.singlegrain.com/episodes/marketing-school/how-to-win-more-business-as-a-freelance-digital-marketer-ep-243/  
**Published:** 2017-03-31  
**Updated:** 2017-12-06  
**Author:** Selena Templeton  
**Summary:** In Episode \#243, Eric and Neil discuss how to win more business as a freelance digital marketer\. Tune in to learn how you can leverage online tools to get more\.\.\.  

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In Episode #243, Eric and Neil discuss how to win more business as a freelance digital marketer. Tune in to learn how you can leverage online tools to get more people to use your services and the importance of building a strong network.

### Time Stamped Show Notes:

- 00:27 – Today’s topic: _How to Win More Business as a Freelance Digital Marketer_
- 00:38 – Build your audience 
    - 00:56 – Figure out where your audience hangs out and deliver content consistently
- 01:31 – Go to [CrunchBase](https://www.crunchbase.com/) and check the people who have raised capital 
    - 01:38 – Email them on how they can improve their company
    - 01:48 – It was Neil’s way to generate revenue
- 02:09 – There are tons of sales tools now, that can help you reach out to people 
    - 02:14 – One is [Outreach](https://www.outreach.io/)
    - 02:30 – [Yesware](http://www.yesware.com/) and [Mixmax](https://mixmax.com/) can help you personalize and schedule your content
    - 02:56 – Google now detects personalized content and tags it as unique
    - 03:03 – Personalized content is best for cold outreach
- 03:29 – Help out your competition 
    - 03:37 – They can give you their low-end deals if they’re too overwhelmed
    - 04:07 – Eric has referred deals
- 04:19 – Use [Adbeat](http://www.adbeat.com/) to create PDF reports
- 05:40 – Reach out to people who have a lot of portfolio companies 
    - 05:48 – Go to an investor and show them what’s wrong with their portfolio companies
    - 06:20 – Suggest more popular companies
    - 06:43 – This leads to more and more people knowing about your services
- 07:00 – Guest post on sites like [Entrepreneur](https://www.entrepreneur.com/magazine) or [Forbes](https://www.forbes.com/)
    - 07:20 – Your post can generate traffic leading to a better rank on Google
- 07:46 – Relationship stocking 
    - 08:04 – The aim is to build a good relationship
    - 08:20 – Create your event and connect with people
    - 08:44 – [Email](mailto:eric@growtheverywhere.com) Eric for his event in LA and he can add you to the list
- 09:11 – That’s it for today’s episode!

### 3 Key Points:

1. Deliver valuable content consistently to your audience.
2. The more people see you, the more they want to work with you.
3. Offering your services for free is a great strategy to bring in more clients that are willing to eventually pay you.

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- [Twitter @ericosiu](https://twitter.com/ericosiu)
