# How to Increase Your Email Deliverability \| Ep\. \#407

**URL:** https://www.singlegrain.com/episodes/marketing-school/how-to-increase-your-email-deliverability-ep-407/  
**Published:** 2017-09-11  
**Updated:** 2017-12-06  
**Author:** Selena Templeton  
**Summary:** In Episode \#407, Eric and Neil discuss how to increase your email deliverability\. Tune in to discover which provider works best and the techniques you can employ today to increase\.\.\.  

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In Episode #407, Eric and Neil discuss how to increase your email deliverability. Tune in to discover which provider works best and the techniques you can employ today to increase your deliverability!

### Time Stamped Show Notes:

- 00:27 – Today’s topic: _How to Increase Your Email Deliverability_
- 00:41 – To improve your deliverability rate, switch providers
- 00:46 – [Infusionsoft](https://www.infusionsoft.com/) has poor deliverability while [Drip](https://www.drip.co/) is great at delivering
- 00:55 – [Jeremy Schoemaker](https://www.shoemoney.com/shoemoney-biography/) has a site that shows which providers have terrible deliverability rates
- 01:07 – [AWeber](https://www.aweber.com) and [ConvertKit](https://convertkit.com) work great too
- 01:29 – It is easier to use a shared IP to increase email deliverability
- 01:40 – Stop sending someone emails if they don’t open any of your emails
- 01:54 – [Marketing School](http://marketingschool.io/) is giving away a free 1 year subscription to [Crazy Egg](https://www.crazyegg.com/) which is a visual analytics tool
    - 02:38 – Go to [SingleGrain.com/giveaway](http://singlegrain.com/giveaway) for multiple entries
- 02:50 – That’s it for today’s episode!

### 3 Key Points:

1. If your provider has a low email deliverability, switch providers.
2. Don’t use a permanent IP—instead, use a shared IP.
3. Stop sending someone emails if they’ve never opened any one of your emails.

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